Booster, aka Booster AI, Booster International Corp and Booster Lifestyle, fails to provide ownership or executive information on its website.

Booster’s website address (“boosterapp.ai”), was privately registered on December 3rd, 2024.

Further research reveals Booster marketing videos hosted by CNO Shannon Marie and “corp leader” Peter Ohanyan.

Ohanyan credits Shannon Marie with twenty-five years of network marketing experience. I wasn’t able to verify if any of that was at the executive level.

Peter Ohanyan is a serial promoter of fraudulent MLM investment schemes (NRGY, RB Global Crypto Bank, The Berlin Group, 3T Networks, GroceryBit, USI-Tech).

Over on Ohanyan’s FaceBook profile, we find a post citing Matt Ferk as “CEO of an A.I. company”:

On Ferk’s own Facebook profile we confirm he is Booster’s co-founder and CEO:

Why this information is provided on Booster’s website is unclear.

Ferk appears to have made a name for himself in Lyoness (currently going by MyWorld).

Having joined the Ponzi scheme in 2010, Ferk’s Lyoness run seems to have lasted until around 2019.

Beyond Ferk, Booster’s other co-founders are not disclosed.

As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

Booster’s Products

Booster has no retailable products or services.

Affiliates are only able to market Booster affiliate membership itself.

Booster affiliate membership provides access to various AI-assisted tools of unknown origin.

Booster’s Compensation Plan

Booster pays commissions on subscriptions and fees paid via a unilevel compensation structure.

A unilevel compensation structure places an affiliate at the top of a unilevel team, with every personally recruited affiliate placed directly under them (level 1):

If any level 1 affiliates recruit new affiliates, they are placed on level 2 of the original affiliate’s unilevel team.

If any level 2 affiliates recruit new affiliates, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.

Booster caps payable unilevel team levels at ten. Commissions are paid as a percentage of subscriptions and fees paid across these ten levels as follows:

  • level 1 (personally recruited affiliates) – 25%
  • level 2 – 20%
  • level 3 – 15%
  • level 4 – 12%
  • level 5 – 8%
  • level 6 – 6%
  • level 7 – 5%
  • level 8 – 4%
  • level 9 – 3%
  • level 10 – 2%

Booster also offers a “Founding Circle Member” membership. Costs aren’t disclosed but this pays a separate referral commission down four levels of recruitment:

  • level 1 – 5%
  • level 2 – 3%
  • level 3 – 2%
  • level 4 – 1%

Joining Booster

Booster affiliate membership costs are not disclosed.

Payments within Booster are processed in USD and various cryptocurrencies.

Booster Conclusion

Booster can be described as yet another “over the hill” marketer discovering AI-generated slop and trying to make a quick buck.

Booster itself seems pretty half-assed. A visit to the company’s website reveals little to no information.

Instead of transparency, visitors to Booster’s website are presented with AI-avatar marketing videos. The videos don’t disclose crucial information such as products and pricing.

Matt Ferk also appears to be trying to get his own Lyoness “cashback” clone off the ground;

Shopping Volume Commission (SVC) …  is earned based on the shopping volume generated within your organization.

Ferk’s Lyoness clone appear to be run through an undisclosed app.

On the sole basis of Booster having been launched prematurely, this one is an easy avoid.