Bonofa Review: Monetising the Cube7 social network
Bonofa appears to have gone into prelaunch earlier this year. The company website does feature an “about us” page, however it is nothing more than a marketing pitch page for the Bonofa income opportunity.
An address provided in the Bonofa “General Terms and Conditions of Business” indicates that the company is based out of Liechtenstein in Europe.
Further research via Google reveals a page that, as far as I can see, is not linked to internally on the Bonofa website, but exists nonetheless on the Bonofa domain, naming a “Martin Bohm” (right) as CEO of the company.
Bonofa appears to be Bohm’s first MLM venture, with his corporate bio stating
Martin Böhm has wide-ranging sales experience to depend on:
In 2002 he became sales representative of a large German financial services company at the age of 24. In 2005 he became a financial specialist, making the best use of his experiences he had gained over the last previous years, resulting in a rapid rise within the company.
However, this was not enough for ambitious Martin Böhm. His vision was greater… He immediately recognized the rapidly growing opportunities obtainable by the World Wide Web and began to test his own ideas in the area of Online Trading and Marketing.
In 2009 he set up his very first import and trading business for commodities, focusing on the growing markets in Asia. Through his excellent contacts worldwide, especially in Asia and the US, he has since successfully built up a thriving international network of partners.
Based on all this, the next step for Martin Böhm is therefore clear: to create a digital interconnected network of new and existing contacts in order to form a global web-based network of partners.
Since 2011, he has begun to turn his visions into reality. With the founding of BONOFA AG, Martin Böhm can once again put all his energy and strategic experience into building one of the most powerful international partnership networks worldwide.
Read on for a full review of the Bonofa MLM business opportunity.
The Bonofa Product Line
Bonofa are basing their business around a social network they’re calling Cube7 (note that Cube7 and Bonofa are used interchangeably to refer to the business).
Cube7 launched on July 7th and is viewable over at cube7.com. Visitors to the site are unable to do anything other than sign up, read the terms of use and privacy policy (both in German).
As described on the Bonofa website,
How you communicate with your friends, is completly (sic) up to you: For example instead of writing regular text messages, try our Video-Chat or Video-Call.
Or invite friends and family from different continents to a Video-Conference – BONOFA AG makes it possible by combining all forms of digital communication on a single Online-Platform.
Of course you can expand and manage your private network at any time: Meet new people that share your interests or the same taste in brands and products – and invite them to your Business-Network.
Not only will you expand your digital circle of friends, you also benefit directly from our Bonus-System in cash with the shopping habbits (sic) of your contacts.
Available on the social network (at least in the marketing I’ve seen for it) are music, movies, shopping, games and apps.
The Bonofa Compensation Plan
The Bonofa compensation plan pays out affiliates primarily on the recruitment of new affiliates and the payment of ongoing monthly membership fees. The company also shares a percentage of the revenue generated by its Cube7 social network.
Unilevel Commissions
Bonofa pay out residual monthly commissions via a unilevel compensation structure. A unilevel compensation structure places an affiliate at the top of the structure, with every personally recruited affiliate placed directly under them (level 1).
If any of these level 1 affiliates go on to recruit new affiliates of their own, they are placed on level 2 of the original affiliate’s unilevel team. If any level 2 affiliates recruit new affiliates they are placed on level 3 and so on and so forth down a theoretically unlimited number of levels.
Bonofa pay a flat percentage of the sales volume (newly recruited affiliate package purchases) generated each month by the total amount of affiliates in their downline.
The percentage paid out is determined by an affiliates membership rank, paid out as follows:
- Team Leader (generate 2500 EUR a month in volume) – 2%
- Bronze (generate 10,000 EUR a month in volume) – 3%
- Silver (generate 30,000 EUR a month in volume) – 4%
- Gold (generate 60,000 EUR a month in volume) – 5%
- Diamond (generate 120,000 EUR a month in volume and have either 12 Bronze unilevel legs or 4 Silver unilevel legs) – 8%
- 1 Star Diamond (have at least 1 Diamond unilevel leg) – 10%
- 2 Star Diamond (have at least 2 Diamond unilevel legs) – 12%
- 3 Star Diamond (have at least 3 Diamond unilevel legs) – 14%
- 4 Star Diamond (have at least 4 Diamond unilevel legs) – 16%
- 5 Star Diamond (have at least 5 Diamond unilevel legs) – 17%
- Royal Diamond (have at least one 3 Star unilevel leg) – 18%
- Crown Diamond (have at least one 5 Star unilevel leg) – 19%
Note that I believe the volume requirements are team based (volume generated by an affiliates entire unilevel team), as opposed to being strictly personal volume.
Fast Start Bonus
In order to qualify for the Bonofa Fast Start Bonus an affiliate must have personally recruited at least three affiliates of their own.
The Fast Start Bonus pays out on levels 2 to 12 of an affiliate’s unilevel team, paying out a percentage of an affiliate’s first package order as follows:
- levels 2 and 3 – 5%
- levels 4 and 5 – 1%
- levels 6 to 12 – 0.5%
Bonofa Affiliate Membership Fee Commissions
Each Bonofa affiliate must pay a monthly membership fee. Affiliates pay a 29.90 EUR fee when joining the company, however this is advertised as a one-time payment. I was unable to find any subsequent information indicating what the monthly affiliate fee charged by Bonofa is.
That aside, whatever the cost is Bonofa pay affiliates a commission on this membership fee, paid out 5% down six levels of recruitment.
An additional 1% of the affiliate membership fees are set aside and distributed equally amongst VIP affiliates.
Cube7 Profit Share
Bonofa take 80% of the profit generated via the Cube7 social network and pay it back out amongst their affiliates.
The 80% profit is split equally in shares amongst affiliates, with affiliates receiving a percentage of this allocated share, based on how much money they paid for affiliate membership:
- Basic – 12.5%
- Premium – 25%
- Exclusive – 50%
- VIP – 100%
Joining Bonofa
Basic Affiliate membership to Bonofa is 29.90 EUR.
Affiliates are also able to sign up with the purchase of three package tiers:
- Premium – 299.90 EUR
- Exclusive – 949.90 EUR
- VIP – 2490.90 EUR
Conclusion
Analysis of the Bonofa compensation plan is best done via separation of the Cube7 profit commissions and the Bonofa affiliate fee based commissions.
On the Cube7 side of things the commissions paid out appear legit enough. With affiliates paid out on the sales volume within the Cube7 social network, all commissions are generated via the sale of digital products and services.
Naturally there’d be a stipulation that this volume wasn’t solely generated by affiliate Cube7 members, so value would have to be provided to the end-user.
Despite seeing Cube7 advertised as having launched on July 7th, I’m not really sure if it actually did. The Cube7 website today certainly doesn’t look like it, presenting visitors with nothing more than a signup form.
By no means an accurate measure of a site’s activity but still useful to get some idea of visitor activity, Cube7 currently has an Alexa rank over 188.000. Tracking the site’s history, after a small blip in early July (presumably on the 7th) activity on the site quickly died out.
I suspect this is largely due to a lack of value provided to end-users. Cube7 doesn’t really provide anything end-users can’t already get elsewhere, so outside of the income opportunity there’s little reason to use the site, let alone convince others to join it.
On the affiliate side of things Bonofa clearly enter pyramid scheme territory with their affiliate package setup and compensation payouts.
Affiliates are not only residually paid each month from other affiliate’s membership fees, but are also directly compensated each time a new affiliate signs up and purchases a package.
The more paid for a package the higher percentage of commissions are available, throwing into question the motive behind an affiliate spending more money on affiliate membership (value of the attached services or simply to buy themselves a higher commission rate).
Something else that caught my attention was the announced plan to take the company public via an IPO in July 2017. In the meantime, the company is offering “dotcom points” which it’s currently allocating based on how much money an affiliate spends when they sign up.
The more money spent on affiliate membership equates to the company issuing more dotcom points.
The .comPoints Concept promises BONOFA Distribution partners an indirect financial share of BONOFAs economic success.
To this purpose, Bonofa.comPoints Holding Company Ltd. Holds 40% of BONOFAs authorised capital. In case of success, meaning after payouts from BONOFA AG to the holding company, owners of .comPoints have a payment claim corresponding to the aquire .comPoints.
These dotcom points don’t appear to have any tangible dollar value, but instead are tied into the planned 2017 IPO, with the idea being the more points an affiliate has the larger the amount of shares that will be issued to them.
This naturally raises questions about unregistered securities as the company is essentially offering shares it doesn’t yet have approval for to sell (they don’t even exist yet).
Add all of this together and I’m seeing an opportunity that is primarily going to be affiliate funded via membership fees, with little to no activity (retail or otherwise) throughout Cube7. This is reflected in the current state of the Cube7 website and lack of activity there despite having launched over a month ago.
Throw in the recruitment driven commissions and this is probably going to be an opportunity that will fizzle out once the initial launch buzz dies out and Bonofa’s affiliates are unable to recruit new affiliates into the scheme.
Update 26th April 2024 – Following their arrest in 2016, Bonofa ringleaders have received 6 to 7 year prison sentences in Germany.
7 juli was the startup for partners only, a testphase for finding errors and etc. That’s the real reason why there is no much activity (speaking in terms) now.
the Launch is 20 october for users, first communication, then shopping, etc etc..it will go in steps. Cube7 WILL provide things you never seen before anywhere else and free for his users. Thanks
So since the 7th of July, it’s pretty much just a recruitment-driven pyramid scheme? Have commissions been paid since the 7th of July to affiliates? If so, what were they paid on?
Schemes that preload the comp plan and then try to go legit with a launch at a later date usually flop. People that join these sorts of schemes aren’t totally naive, they’re not going to join after the admin and his buddies have stacked the comp plan with “partners”.
All commissions are paid since the first affiliate subscribed long before the 7th of july(!), also everyone has his bankaccount linked with bonofa via the ‘BackOffice’ system.
Also for the record, the search for affiliates will eventually stop when the commpoints are out. So don’t worry, if you are no partner you still can be a user for free!
The launch on a later date happened because we (the partners) wanted to be sure the platform would first be tested by us. I can tell you in beta this platform looks good and is constantly updated.
@stefan
So like I said, Bonofa was paying commissions on affiliate recruitment “long before” they even had a product or service.
After months of money games, they’re trying to do the legit launch and attract retail? This approach never works in MLM. Once a money game, always a money game.
The company launches whatever and the affiliates harp on about it, but continue to do what they’ve been doing “long before” the launch as that’s what they’ve been getting paid on.
When you a build a business on a recruitment commission structure it’s pretty much impossible to reset the foundation, regardless of what you later build into the opportunity.
We knew what was coming and yes, like i was an early bird, it is always a risk to jump in when you’ve got nothing in hands beside some movietrailers and info. But now we are many months later and everything what was said before is done now.
Cube7 is there (in testphase like we asked) and if i have a problem, they solve it. If i want to visit the company i knock on the door to see what happens there. If i have an idea to implement they listen. The thing is, what the company showed me what they wanted to do was very very professional, it was not just some examples, you could feel the effort they put in..
you ever talked with the founders from this company? There are NO moneygames, they give people the chance to fill in an earlybird position. If you want to start in an MLM or whatever where everything is ready and nice and working and perfectly organized without errors, i’ve got a message for you..’you are too late sir’.
Big difference here is that they don’t need your recruitment money to build THEIR bussines because it’s already their!
they are working for x time now on this platform, it’s not build in one day you know that! Maybe you rather liked the idea they launched a new innovative platform where you can communicate in new inventive ways, shop, gaming, etc. and where al the money was going to the ceo’s?
Yeah, like I said preloading the comp plan. This is a common tactic of dubious scheme operators to stack a comp plan in favour of themselves and their friends, or “earlybirds” as you put it.
Bottom line? Bonofa has been paying commissions without a product and retail revenue for “months” as you put it.
Now they want to go legit? Please.
Social network based MLMs have a notorious lack of attraction on the retail end. Bonofa and Cube7 will be no different.
They pay commissions for ‘now’ only when you decide to build a team in here..let that be clear. It’s just what you want for yourself. Do you want just to be a partner and not invite others, fine. Then you will have commissions when all the shopping, apps etc is online.
Do you want to use a leverage in this story and build your downline with people that wil spread many more invitations to future users/buyers from cube7 where you have your percentage off, fine! You decide!
I have another question for you, you have probably seen already the trailer from cube7, there is a part in there where they show you just a few shopping brands that will be in there.
These shopping brands are no little players on the market. Do you think if this was all just a joke/scam/dubious scheme, these brands just let them use their names? Honestly? Try it for yourself and try to be legit for 1 month, we will see what is going too happen 😉 D
This guy just doesn’t get it…
Yeah like I’ve said three times now, they’ve been running a recruitment-driven scheme now for “many months”, with no products or services retail or otherwise.
You keep glossing over that.
No, it’s not fine. Choosing not to recruit does not validate the fact that you can focus on recruiting and ignore everything else in the business. Let alone the fact that right now and for “many months” that’s all you’ve been able to do in Bonofa.
Oh dear it’s the Lyoness defense…
Whatever Cube7 winds up being or not being is irrelevant. Legitimate MLM companies do not grow out of pyramid schemes.
Well, like it seems i doesn’t get it i will end the story here. my whole live i’ve been in pyramide schemes, yeah it’s true..my work is a pyramid scheme. My boss is on the top and if you go down..well, you know the story..everything is pyramid.
About that ‘with no products’..well, you can download for free our app on your iphone named the cubecard, take a picture and for 1.89euro this photo will fall in your mailbox wherever in the world as a postcard with your text on it. (still in Beta but it works fine) look it up..
ok it’s a little example i know..i can send you a nice videomail if you want with a nice template as background from within Cube7, maybe i will use the ‘flowers for you’ template as background, to make it right 😉
So your ‘no products or services’ are going down! ..and we even didn’t started yet. We can do many more in Cube7 now but i don’t think i have too explain all this to you because i just don’t get it, it’s loss of time i think.
I think you do a great job here to warn people for scams and etc but you can be wrong too..i will bookmark this site and within a year i will reply on this case, i promise..whether i’m right or wrong.
And that pretty much sums it up right there. You could have saved us both some time if you just opened with ‘Yes it’s a pyramid scheme but I don’t care. SHOW ME THE MONEY!’.
You can’t do anything on something that hasn’t launched yet.
Cube7 is irrelevant when Bonofa have and will continue to generate the bulk (currently all) of its MLM revenue from affiliates and pay on the recruitment of new affiliates.
But please, continue to waffle on about it some more.
Man, there is really no talking to you lol, all you do is copy/paste a part of a sentence and take the whole meaning out -You can’t do anything on something that hasn’t launched yet.- BUT we can as partners in testphase!
Fine, send me your email, i’ll send you a nice videomail you didn’t see yet, and don’t forget me to send your adress, i will send you a nice postcard too, really!, you have my email.
I wish you much succes with this site and see you in little time. PS. don’t forget, 20th of october,write it down in your agenda and i’ll send you my link, then you can try it out for yourself. A world will go open for you i think.. Bye! 🙂
Oww i forgot something..as a USER you will earn money too just with doing what you are doing now with all the other platforms, thats something you didn’t know. ONE BIG Pyramid, everybody happy! bye
Ignore the irrelevant crap and focus on what’s important? Yeah, guilty as charged.
Point is, 100% of the revenue going into the company is sourced from affiliates and your paid to recruit. This isn’t going to change much post-launch. It never does in MLM.
Start off with a pyramid scheme and end up with one.
So there’s no retail whatsoever.
…and now you’re trying to recruit me into your little scheme too. Oh dear.
We build up our partnershipnetwork, do you actually now what that is?
100percent of the revenue you say..? They put in 8 million euros BEFORE there was 1 affiliate.
I’m not recruiting you as a licensed partner, i’m inviting you as a user to discover the fine technology they put in here, nothing more and its free.
Sorry if it sounds too you like a crime..
Recruit, recruit, recruit.
Well then that’s not revenue generated through the MLM opportunity is it? Obvious is obvious?
By your own admission free users can earn commissions, ergo you’re trying to recruit me. Call it what you want, an affiliate is an affiliate.
100% of your revenue from affiliates coupled with recruitment commissions is not a sustainable MLM business model, regardless of what it’s attached to (or not in this case, seeing as a product or service is yet to even launch).
I get your point, whatever i say, when there are people involved in it, it is an mlm/scheme..If you think this i’m ok with that.
We recruit and we get paid, big deal. I said before it will stop at a certain timepoint because this is a side-issue, we will generate our commissions from the online sales, you never bought something online?..and THAT IS SUSTAINABLE.
It’s growing each year. so you can shout the whole day long about a side-issue or you can maybe start seeing the whole concept of it. And for the last time, i am inviting u just too take a look at the 20th of october, i am not recruiting you, i want to keep my hair..
Sadly it seems you don’t get the point. “People involved” does not define a pyramid scheme, a business model and compensation plan do.
History teaches us that it doesn’t. When you start off with a pyramid scheme affiliates continue to recruit no matter what is later attached to the scheme.
It only stops when the scheme collapses because recruitment slows down or the authorities step in.
At first I am not a partner of Bonofa and I am searching for answers about Bonofa.
I have been to a presentation and after asking a partner of Bonofa, he logged in and show me the beta version of platform Cube7. I could do the same things I do on Facebook but this platform has much more features. It looked very professional and the functions worked properly.
To log in he used the page, which you have published a print screen. They told me that users can make a free account and can do shopping etc. later on the platform and that partners can receive sales commissions of this free users. This will be the revenue model. So far it was all clear for me that you can make money with Cube7 and the product, Cube7, was really there.
Now I am doing research on the internet. Everybody can make a website or a presentation nowadays. So far I have not find anything that it is all fake. Only on this site.
I want to ask some questions to Oz and Stefan.
Oz: Are you a investigate journalist? How do you know that the site Cube7 does not exist and that it is fake. Have you also seen the platform. Have you been to a seminar. Was it possible for this Bonofa partner to show me a fake website because I watched everything very closely.
Next week I have a appointment with a partner. I bring a friend who builds websites so he can check everything.
Stefan: do you also have seen the platform and did it work? What is the status of the platform so far. How do you know that this company is not only shifting money without having a product with a revenue model? I know they have a recruitment compensation plan which you do not have to explain to me.
You and Stefan have a big argument if it is a scam or not but you both do not come with real proves/sources/weblinks.
I want a real objective opinion and in your article and in the comments of Stefan and you I don’t get the feeling you both are objective. In my opinion now the article looks like 2 children who both want to be right. Rather then a thorough journalistic article.
@Pieter
Because there’s currently no revenue model?
Meanwhile for “many months” (Bonfa affiliate’s own words) the company has been paying commissions. Paying commissions on what and with what?
On recruitment and with affiliate membership fees.
You sound like you want to believe. Try one of the Bonofa affiliate marketing blogs.
@Pieter: Yes, i login everyday on this platform, within a few weeks there will be the next big update, everything is setup and ready but they do this to test the servers, it go’s in steps.
For your next question i rely on your partner, the story is in such a way that you must ask your partner that is in Bonofa ‘WHY’ they do all this..then everything will become clear as a picture. It’s too much info and i’m nog going to put it inhere because i told before i want too keep my hair, sorry Oz 😉
Also, if you look for something negative, you WILL find it on the internet..it’s with everything..best thing to do is make your own conclusions i think..
@Stefan
Rather than waste time sorting information into negative and positive, you’ll likely find it far more of use to stick with analysis of accurate facts.
Bonofa paying out like a pyramid scheme on the promise of legitimacy is all that is really relevant at this stage. Releasing something at a later date doesn’t negate the “many months” of using the recruitment scheme business model.
Also note that promising legitimacy at a later date after launching with a dubious business model and compensation plan is sadly far too common in MLM circles.
If Bonofa were serious about generating revenue from Cube7 to pay commissions, they wouldn’t bother with recruitment commissions and wouldn’t have paid a cent to affiliates until the platform was ready to launch.
It isn’t about “having a product”.
It CAN be about having retailable product or service (that actually are sold in retail).
“Retailable” = it must be possible to separate it from membership, “upgrade packs” and anything else that isn’t a normal part of something people will buy in retail. It doesn’t make much sense for a normal consumer to buy a “Premium”, “Exclusive” or “VIP”.
If it is about retailable products or services, it will also be about “fair value” (something consumers want to buy in retail, at a fair price), and about fair trade practices. And it’s also about normal consumers, not about constructed theories.
But what it really is about is “Do you pay anything of value, for the right to participate in a plan where you can earn money directly or indirectly from other participants?”
It’s typically about other participants being introduced after yourself, e.g. earning money from recruiting them or upgrading them. It doesn’t need to be about personal recruitment, matrices and “2-ups” are covered by the same rules.
Same goes for positive stuff too.
But they don’t come to you. You have to go FIND them.
Whereas scammers WILL come to you with “great news! make lots of money!”
So which way is it going to be?
@ K. Chang: You are perfectly right, that’s why he must make his own conclusions..
@ Oz: like you mentioned above: “Something else that caught my attention was the announced plan to take the company public via an IPO in July 2017” That’s in about 4 years..that’s pretty fast.
Imagine, if you set a goal like this, and you really really want this goal, how should you handle this with all your knowledge? just an honest question..
@Stefan
I can tell you that I wouldn’t start building a business I planned to offer public shares in with a pyramid scheme foundation.
Personally I don’t think it’s worth discussing Bonofa’s promise of a public offering in any great detail. It’s simply marketing for the here and now to get people to join the opportunity.
“How can they be a scam if they are going to go public in a few years time?”
Paying out the bulk of its commissions the way it does (currently all of its commissions), it should be obvious to all and sundry that Bonofa won’t even be around in a few years. Pyramid schemes usually have a relatively short shelf life.
I could expect that one 😉 Look, i think you make some very reasonable points here. But what is above to read about bonofa (review) is only about 10 percent of what is coming.
The date of this review is 07 august, i read for example: “Cube7 launched on July 7th and is viewable over at cube7.com. Visitors to the site are unable to do anything other than sign up, read the terms of use and privacy policy (both in German).”
On the 7th of august you could clearly know that cube7 was open (from 7th of july) for the partners and visitors will be the 20th of october. I was doing a lot of stuff since the 7th of july on cube7, strange isn’t it? Also i’ve readed the terms in ‘English’..there is a switch button..
Also you say: “Cube7 doesn’t really provide anything end-users can’t already get elsewhere”
You should make this complete with ‘elsewhere for free?’ Besides if you did not knew on the 7th of august that there was acces for partners i think you don’t really know what they are going to put in for the users. For this i can really say ‘hold on tight’.
“Note that I believe the volume requirements are team based” You believe? I believe you should call this company to make an interview, write it all down and make sure that your review is better then this one, because with all due respect for your knowledge about MLM and etc. but i can’t buy this review from you.
Ps. They speak English too.
@Stefan
What “is coming” is irrelevant until it arrives. Right here, right now and for “many months” Bonofa has run a pyramid scheme.
History tells us that when an MLM pyramid scheme promises to go legit, it just doesn’t work. Affiliates just keep doing what they’ve been doing to get paid, recruit new affiliates.
The company then has the option of enforcing mandatory retail quotas (see what’s going on with WakeUpNow right now), after which the big recruiters jump ship for something else.
Ultimately the scheme collapses. And when another one starts up paying out recruitment commissions and promising affiliates a new set of “is coming” dreams.
This is a cyclical process and nothing new. Bonofa planning to deploy a social network only makes it worse, as every MLM social network to date has failed to gain any traction.
On specifics:
Open to whom? Who on Earth would land on the Cube7 website and register with no further information provided? They’d be hard pressed even realising what Cube7 is, let alone signing up. It’s an alpha “not ready for public consumption” website at best, even today as of the 4th of September.
What partners (affiliates) get is irrelevant. If Bonofa fails to attract retail end-users the social network flops and Bonofa winds up being a company full of affiliates paying affiliates.
To date not one MLM social network has offered anything of value to end-users to make its mark in the long-term. They all promised to be the next “Facebook giant” etc. though.
Based on what I’ve seen Bonofa will be no different.
No further information? There is tons of information if you look it up. Personally i don’t know anyone who signed up and didn’t know the Terms and conditions, didn’t see cube7 in progress and all the rest of the story, that’s what we do as partners. (yeahyeah recruiting i know ;-))
Ofcourse there will be always people who skip all this (those who didn’t talk with a partner or didn’t search for info) sign in and ask the questions after they signed in..
Based on what I’ve seen i can’t wait for the next update.
Anyway, thanks for all the answers here Oz, i’m sure you have some very reasonable points, and we can keep arguing here but i think on the end time will tell whether me or you are right or wrong at certain points. Maybe first let see if we can fill in 1 year, as you doubt it..
With regards,
@stefan
Nobody is going to “go and look it up” just to find out what Cube7 is. Certainly not retail customers.
If the Cube7 website doesn’t explain to them what it is in less than 10 seconds it’s going to fail on the retail front.
What happens now is you disappear, Cube7 and Bonofa flops and then you’re never heard from again.
This is based on the history of past MLM social network companies. You seem to be basing your future on blind hope. Good luck with that.
No i base on ‘rewriting’ history of social networks, and if you don’t try..you never know.
You can’t rewrite history, it’s already happened.
Aaaaand now we’ve officially entered the absurd logic twilight zone. Like I said, good luck with that.
If you want to rock up in a year and proclaim Bonofa to be more than just a bunch of affiliates getting paid on recruitment I’ll be all ears. Till then, history’s odds are against you.
Nicely put. Succinct
It was said in a sarcastic way, i forgot that too mention. Like you see, you can write something down and interpreting it in 1001 ways.
If i sended you a nice videomail you should heared it from the first tone. 😉 but i am excited, that’s the least i can say. If its not working then i don’t have any trouble too give you guys all the credit, i don’t live from my ego.
So Hoss, write it down.. succinct.
What’s wrong with you people? Can’t you see that is an other Ponzi scheme?
Can’t you see that are selling shares that don’t exist? Can’t you see that all these people that are making these nice videos on youtube are all friends living in the same appartement? Can’t you see that the only things that are selling are illusions?
Was Facebook doing that? NO, google No yahoo No what’s up NO. HYIP ponzi scheme program? ALWAYS!
Can you see it now?
It’s impossible to “SEE” anything clearly when your vision is permanently blocked by visions of untold riches.
Hello Lip, too answer your question:
What does all these have in common? it’s only about communication. that’s our first part when we start up. It can be that i don’t see anything clear, i can say one thing..i have a great time. thanks
Now scammer are becoming more professional now, they dress smart the build fake office the build fake website, with fake review,
I don’t think that they will find 100 million people able to pay 300 and somenthink euroes to ”join” the company.
Lip, we don’t need 100 million people to pay 300, we need 100 million free users. Also the buildings are real, you can visit them. nothing fake here..but i know what your point is and you are right, scammers become very smart these days..
So you’re trying to be Wazzub redux? Still fail.
you are kidding me right?
Okay, you’re trying to outWazzub Wazzub. That’s still a fail.
You are a funny man mr Chang, I checked in meantime out what wazzub is, i never heard from it before and it’s in nothing comparable with..lol..where was the fail?
Where was the fail with Wazzub?
Bit hard to declare failure when you’ve set the non-failure bar underground.
Hey Ooooz, glad you are back man! but if i’m honest i’m getting real tired here you know, so i must really really close the conversation. ..But it is addictive to say at least. damn..
Then you obviously missed the rush last year. How long have you been on the Internet? Maybe start research here on BehindMLM?
Ok i took a look again, i’m long enough on the internet but i really never heard of it before..can it be this was sort of a searchengine?
In a year or two I’m going to be having the exact same conversation about the latest MLM social network launch, only they’ll be talking about Bonofa.
And round and round it goes…
I taught you said 1 year? Why are you going up now?
You set the 1 year deadline. I’ve already called Bonofa’s failure based on their business model and compensation plan.
Ok ok, but how long you give it, just a shot..you are the specialist! 1 year? 2 years max?
Hmmm about 2 years then..i can live with that i think..anyway, let’s make a deal, if something happens just like you pronounced then i give you all the credits for your work, i apoligize for being so blind and dumb and so on and on..
BUT if we make it over 2 years, then you take a picture from your ass with your pants down and put it here online, so everytime you go to the toilet you will be reminded of this story, deal?
(for the record, i’m just joking ;-)) It’s getting late, i’m out of here. Remember, have fun! bye guys.
Where can I find more infor about the owners, because I really don’t know how they are.
The program is to expensive I Don’t wanna trough away 300 bucks for no reason, I will play them at the casino in the color red, roullette.
This is just to funny to read, critics vs a machine thats being build as we speak.
People always look for something to feed their fears and doubts. Nothing wrong with that, people believe what the mass says. Thats why MLM is the most honest but also the most hardest way to work with.
Oh and don’t bring up that Ponzi or Pyramid cr*p, thats so tiring and outdated.
How is it outdated when there’s no retail activity? All you have with Bonofa currently and since it started is affiliates paying affiliates.
I have joined bonofa, I haven’t recruited anyone yet because i haven’t asked anyone yet, But here’s my take
I’m an Adult who had a choice of do i spend some money on this or something else like a television or a camera etc for which many people will spend lots of money on without a thought of what else they could do with that money.
I might find in the future that this is a complete failure as a business, but it’s what you learn long the way which is valuable.
Let me explain, I was in AMWAY a few years back for which the internet is full of saying that it was a con business, but i’ve seen how the personal developement changed my two upline from being in debt to being “normal” business owners (non mlm) which employ people, they spend money in the economy which in turns helps people.
They were offering everyone that same opportunity in self developement and growth – some people go for it some dont. I personally am happy with where i’m at due to the lessons i learned from Amway for which i no longer am a part of since 2009.
I taking a bet on it, some bets loose, some bets win, this is going to win if they can get the momentum behind it and it will be down to those who join whether it succeeds very much like any “ordinary business”
So surely the choice is down to each individual what do they wish to spend there money on, is watching tele on a 42″ plasma screen a waste of time considering what else they could do with that money and time for there families, going for a walk with the kids , taking them on holiday etc
Comparing Amway to recruitment-driven pyramid schemes with no product? Oh dear.
“People saying” something doesn’t make a business a “con”, the business model does. With Bonofa you have a company paying out commissions on the recruitment of new affiliates on the promise that when they actually launch something retail will explode.
That’s pretty much the playbook of every dodgy prelaunch scheme out there and we’ve seen it time and time again. Choosing or not choosing to recruit and “spend your money” doesn’t make Bonofa any less of a recruitment driven pyramid scheme in its current format.
this is a pointless conversation.
yes, for every company that succeeds, many others probably failed
yes, many partners fail because everyone assumes to get rich with doing the least most effort possible
yes, in prelaunch like in so many other mlm’s you get paid on referral fees because the ‘product’ isn’t there yet
anyway my point is, either you have a vision and want to take part on building it, or you don’t
nothing wrong with that, but judging a book by its cover and pointing fingers and getting the good ol’ pyramids involved is just an endless discussion and just a waste of time. Time that i could use to work on my downline 🙂
@Raf
Well if you’re comfortable taking the money of people you recruit under you, knowing that your “success” probably won’t be their success – more power to you.
People who can’t look past their own wallets seem to flock to schemes like Bonofa. Between turning a blind eye to the whole pyramid scheme and calling participation in one “having a vision”, you sound like your typical “I’m making money, f’em” pyramid scheme “leader”.
I hope your downline recruits don’t lose too much money.
Before Bannners Broker, now Bonofa.
Again, where Can I find on internet more information about the Owners? On youtube they all dress so smart, and they want more people in, you don’t need to sponsor anyone, but if you do it it’s better 😉
Common people, wake up! an other ponzi so clear. is it normal to sell share that still don’t exist??
All the debate will end on 21st Oct. 2013 when cube 7 will be launched for every body. It will create history.
Look at the names of the people who are already in bonofa.
-Kalpesh Patel, international MLM coach from England
-Christian Goebel, former no. 1 of Talk Fusion in Germany and Blue Diamond
-Chuck Hanson, MLM legend from the U.S.A.
-Frank van Zon, best Internet marketer of the year 2012
-Dirk H. Oelrich and Dieter Scheppeit from Securitas Aurum
-Gary Zambakjian, MLM manager from the Middle East
-Bodhi van Tongeren, international entrepreneur and motivational speaker
-Frankie Lawler, experienced network marketing executive from Ireland, are just a few of the top international managers who are active at Bonofa
If bonofa would have been weak buisness model, these people might not have joined it.
You really think all the people who joined and have been earning their recruitment commissions over the past “many months” are going to change overnight?
The business is built on a recruitment-driven model, it’s not going to change.
Or they just like getting paid to recruit. It’s not a question of being a weak business model, it’s whether or not it’s sustainable. Paying on recruitment and hoping for the best with a social network hasn’t worked in the past for every MLM company that has launched it.
It’d be like someone launching a penny auction MLM company today and trying to convince people they were going to make it.
I like all your posts, it’s funny how certain people think, ying yang, plus minus, positive or negative is the glass half full or half empty, I say the glass it too big for what’s in there.
Anyway history can be changed just like Russia did, although it’s harder to change it now with the internet. I never bought microsoft shares because everyone was afraid and I let myself down.
Had the Skype idea in my head since 1996 and even a step further with mobile phones and now we have wifi hotspots, I wanted to rent out movies online in 1997 but the speed is too slow people kept telling me and have a site for coupons and I never did, now you have groupon.
So thanks OZ for reminding me why I always missed to boat. Maybe I will just try Cube7 now
Your failure to capitalise on your ideas has nothing to do with pyramid schemes.
The model is not new so you’ve already missed the boat as it were on them.
And how do you know they were not promised “under the table” payment to bring over their existing downlines form whatever they were in?
You don’t know the real reason they joined. Don’t make one up just to convince yourself.
interesting posts by all. however, cube7 website offline.
not good. maybe it will come back online …. i hope so cos my friend joined and i would rather she made money than lost it to a bunch of sharks / piranhas.
The way you SEE the problem IS the problem.
You SEE the problem as opportunities “out there” you have missed, and that idea has been repeated over and over again until it has become part of a “belief system”.
All your previous ideas seemt to have been too big for you to handle properly, so you have simply continued to chase opportunities small enough to handle.
I’m pretty sure you have managed to catch most of the available boats between 1996 and 2013, but you’re still looking for the right one “somewhere out there”. Maybe THAT is the pattern you should change?
I can’t find any problem in your own eagerness to catch a boat, almost ANY boat available as long as it looks promising. Your eagerness doesn’t seem to have been affected by naysayers either. Return to line #1 to find the solution to your problem.
Like some people’s heads.
I will explain it better for you:
1 – Bonofa sells services and online tools. Heres what you get for the premium pacakge:
Bonofa landing page, Cube7 landing page, different
Bonofa video templates, education manual 1, Landing
Page: bonofa.info
We receive commission for selling the bonofa products.
The company is registered in Germany as you can see here:
handelsregister.de/rp_web/search.do
Cube7 profits are based on sales of phisical products so no double there.
Has explained before cube7 will only go live for public on 20 October.
@Rui
Your first mistake is assuming anyone who identifies red flags with Bonofa’s business model just “doesn’t get it” and needs to have things “explained” to them :rolleyes:.
Nobody is going to buy a Bonofa “premium package” who isn’t participating in the income opportunity. The Premium Package serves as defacto affiliate membership, providing affiliates “services and tools” to market Bonofa to new affiliates.
Your list doesn’t seem to contain any retailable products or services?
Retailable = something you can sell to end users, inside and outside the network itself, with no membership attached.
“Consumer product” is typically defined to be something people are buying because they have a desire to own it, use it, consume it, give it away as presents, or any other normal use of it.
People can also buy products for commercial purposes, e.g. for reselling the products at a profitable rate. Purchases like that are commissionable when they reasonably can be expected to partly have been resold or consumed.
You mostly listed marketing material and educational material:
* Bonofa landing page,
* Cube7 landing page,
* different Bonofa video templates,
* education manual 1
In MLM, material like that should normally be sold to an “at cost price” = it shouldn’t generate any profit neither for the company nor for the distributor, but the company can charge a fee to cover expenses. It’s not commissionable in MLM (e.g. multi level commissions).
You will have a hard time convincing me or any other consumer about how useful those products will be to me. Those people buying them are clearly buying the opportunity itself, not the products.
Oz & M-Norway
I apreciate your comments.
Oz the reason I’m explainning is because when reading your review I notice several errors – the main one not knowning the CUBE7 is not live yet or that dotcompoints are a fixed amount!
M – Norway
I don’t understand why those services can not be sold, and you are forgetting the video-email. Other companies do it, for example talk fusion. Other produts include a webinar room or screen sharing or Brian Tracy Course.
The reason to become a partner is that you can participate in the business model, otherwise you can just register free in Cube7, so off course people will only buy the packages if they want to be part of it. Otherwise they can just register FREE in CUBE7.
I’m sorry but I did not see any facts. When you have facts that can disprove the company let me know . All I can see is guessing this is wrong…
@Rui
Here’s a fact, Bonofa has been paying out commissions for “many months” despite
That means affiliates are bankrolling commissions, and are paid out on recruitment of new paid affiliates.
Won’t change when they launch either. These recruitment-driven schemes never do because how affiliates are introduced into the business and what they do to earn commissions is important, as it’s what attracted them to the business in the first place.
Change that and they probably would have never joined.
Generally you can’t legally have an income opportunity ATTACHED to a product. People will buy the opportunity rather than the product, making it impossible to identify the value of the product legally.
TRADE is about “exchange of values”, a buyer gives the seller money in exhange for a product.
FAIR TRADE is about “fair exchange of values”, e.g. equivalent value from both parties. Profit can be generated because people have different ideas about value.
WORK is about “exchange of values”, an employer pays the employee a paycheck in exchange for the value he has created with his work.
An OPPORTUNITY is not a tradeable product or service in itself, it doesn’t have any INTRINSIC VALUE on its own. In MLM, a company can only charge for the expenses / material (at an “at cost basis”), not for the opportunity itself.
SOME PEOPLE can mislead themselves to believe that an opportunity has value, because it has some value to them (it was exactly what they were looking for). But it doesn’t have any LEGAL VALUE in trade. The profit in an opportunity has to be generated by something that holds legal value.
100% RECRUITMENT DRIVEN OPPORTUNITIES don’t work logically, mathematically or in reality. They will only generate an illegal type of profit for the organizers and few people near the top, for a short period of time until they run out of new participants.
People join them because they are attracted to the ideas of easy money, not because of the value they generate.
You needed all those basic ideas first. VALUE is the key factor you will need to generate money in the long term, the value you can generate for others and receive the value you want in exchange for it.
VALUE can be about different things.
* Real, intrinsic value (measurable financial value)
* Legal value (measurable financial value)
* “Perceived value” (emotional, unmeasurable value)
You can add the last type of value to any product or service and make a higher profit on it, to a certain degree. It will fail in court if the financal value is too low (compared to the price). It will also fail in the market itself, generating tons of critique.
THE LOGIC FOR WHY 100% RECRUITMENT FAILIf I recruit 4 people, the 5 of us have recruite 4. If they recruit 4 people each (16 total), the 21 of us have recruited 20. If those 16 recruit 4 people each (64 total), the 85 of us have recruited 84 people total.
It will ALWAYS be close to 1 or exactly 1 for the number of directly recruited the average participant can manage to recruit. It simply can’t work in reality for the majority of participants. You can test ANY recruitment model.
People like to BELIEVE it can work, but what people are willing to believe in doesn’t count in court. Systems like that are automatically defined to be fraudulent if they involve payment of more than fair value.
Profits derived from a system like that will be “unjust enrichment” = enrichment where the other parties will have a loss (none or too low “exchange of values”).
This is a real scam… don’t believe in easy money
Joined with a small package just to check it out (didn’t need that money) and now i’m sure it’s a kind of scam 🙂
They want to make “the coolest stuff on the web ever”, and need your money to build it. They promise you some money if you fund!
That’s the deal.
I believe they really want to make it, but they can’t. The best they have come up with is the cube-card thingy
Really funny, because there are already apps that do the exact same thing …. for YEARS!
Bonofa Cube 7 is going to a success. Dont consider oppurtinity as risk. Some people have tendency to do.I suggest you all to join bonofa cube 7 without hesitation.
Free use to get cubics for spending time on cube7. The cubix can be converted into cash. The free user will get 80 euro voucher free. Who is going to give this all.
What do you actually DO there (other than “earning cubix”, other than “spending time”, other than “we log in and we log out”, other than “we try to get new people to join and buy Premium, Exclusive and VIP”)?
“We get free vouchers” didn’t come as a surprise. Vouchers ARE free.
“We join bonofa cube 7 without hesitation” didn’t come as a surprise either. “We don’t need to think” is a commonly used method in MLM and NWM.
So your only reason for joining is “because I said so”? That’s a very weak reason, don’t you think? Because you’d say that regardless of whether you know it to be a scam or not.
Hi guys! I just read all the comments! Ive been asked to join… the vision is real cool but there are so many negatives out there and scams as yall people said…
now isnt pyramid and ponzi illegal? How can bonofa be registered in 34 countries? because i know if you want to register a company the government will investigate the company and what product a it has and how it opperates.
And for such a big company as bonofa already everyone knows about it so they cant decieve any government. So how can they be registered?
They are. So is murder, yet it still happens.
What countries would those be?
Hey,
I was just wondering why cube 7 hasn’t been launched yet for the public? Normally the launch was yesterday and i can’t find anything on the internet :/
I guess that it must be a scam?
I was aproached about this in February 2013, since I am a Leader in another business.
I looked, and I read and asked questions.
Looks very similar to World Games Incorporated with some add-ons.
A number of my contacts have gone to Germany this week for the launch and no doubt will report back soon.
For now I am keeping my powder dry.
I was about to ask the same question as Ash. Third day without access for the free users…
Cube7 doesn’t have anything to do with revenue, that comes from the affiliates.
If its been three days now and the company hasn’t released a statement take that as an indication of the importance Cube7 has to Bonofa’s revenue generation.