About a month ago now a new company website for Polaris Media Group popped up for a few days. Titled ‘Polaris Global Marketing’, it seemed to be a more lightweight streamlined clone of the multimedia heavy Polaris Media Group website.

Coupled with reports from Polaris Distributors shortly after the Macau Influence Live conference that the company was about to change names, again all signs seemed to point to Polaris Media Group changing it’s name to Polaris Global Marketing.

However less then twenty four hours after I wrote about the Polaris Global Marketing website, the website went dead.

No official word was made until the ‘Polaris Global Facts‘ website was put up by the company just a few days ago. Originally sporting the no longer used Polaris Global Marketing logo, the Polaris Global Facts website now displays the new Polaris Global logo. The Polaris Global Marketing domain was also redirected to the Polaris Global domain, which is a rehashed version of the original but short lived Polaris Global Marketing website.

Confused? I know I am!

At least one Polaris Global distributor has had enough and vented their frustration over on Rhamnousia’s Polaris Global Marketing blog;

I’m leaving the company too. Whichever company it is.

I purchased business cards and advertising for Polaris Media Group, with the website address on the card. Then I purchased business cards for Polaris Global Marketing, with the website address on the cards.

No way am I purchasing business cards for Polaris Global!

Understandably, two name changes in just over seven months has left a lot of people asking ‘why‘? [Continue reading…]

Being an auction site, one of the most common comparisons Dubli Business Associates make is that between Dubli and eBay. Not surprisingly Dubli itself do this, their business opportunity site states that

The conventional online auction model as used by eBay is worth $79 billion (about 62 billion euros) annually.

Companies such as AltaVista, eBay, Google, Amazon and Yahoo are now household names with their market value in excess of $50 billion (about 38 billion euros). There is no reason why DubLi.com won’t be on that list in the very near future.

eBay revenue in 2008 alone was $2.07 billion (about 1.5 billion euros), showing just how lucrative the online business has become over the course of the last decade.

Seemingly, Dubli are attempting to enter the market on the back of a proven auction business model. [Continue reading…]

For someone looking at getting into MLM marketing, the biggest decision they are going to make is deciding which MLM business to join.

When contemplating various businesses there’s one factor that’s often overlooked but I believe is more important then business profits, company member numbers or even the products or services you’ll be marketing.

Forget all the external factors and focus on yourself: Are you going to feel comfortable marketing this MLM business? [Continue reading…]

Nobody seems entirely sure at this point whether or not Polaris Media Group is actually going to go ahead with the name change to Polaris Global Marketing.

The Polaris Global Marketing website has been showing the Drupal maintenance splash page now for a few weeks after briefly appearing live for a few days.

Having said that reader ‘I was scammed too’ has informed us that a new website, Polaris Global Facts – Due Diligence has gone up and it refers to Polaris as Polaris Global Marketing complete with new logo. Polaris Global Facts accuses the internet of being full of “misleading information and accusations” in regards to Polaris Media Group.

Of course following this bold statement at the top of the page is then a series of “misleading information and accusations” from Polaris Global Marketing itself. [Continue reading…]

Firewalking has been around for thousands of years and has been undertaken for mostly religious and medicinal reasons. In the modern era it has also been used for motivation and in the arena of personal development.

The centrepiece of Lifepath Unlimited’s three day personal development conference Breakthrough is the uninspiringly named ‘FireWalk’. In Firewalk attendees of Breakthrough are invited to walk across a bed of heated coals.

Personal development or flashy gimmick? [Continue reading…]

Dubli market themselves as a reverse auction shopping portal with a business opportunity attached for prospective Dubli Business Network Associates.

Dubli is based in Europe and have a market in Europe, the US and more recently Australia. They also seem to have somewhat of a shady failed past in China.

With claims like;

• “Dubli is a business opportunity where anyone can establish their own business in a competitive market; with little if no risk”
• Dubli is “poised to change the rules of the online shopping game”
• The use of “ingenious ideas” by Dubli
• “When DubLi.com takes off, it will go stratospheric” and
• frequent comparisons to eBay’s multi billion dollar business model

you’re probably expecting big things from Dubli. Let’s take a closer look and see if they deliver. [Continue reading…]

What is personal development to you?

For most people it’s the evolution of wherever you are at in life now, to wherever you are trying to get to. Within this journey there are many facets to personal development and many areas in your life that you can personally develop in.

Regardless of what personal development means specifically to you though, the idea that it can be taught or coached via a multi level marketing business is just downright misleading.

I was watching a marketing video the other day, just one of the many research activities I undertake when writing for OzSoapbox, and as I was watching it hit me square in the face.

I literally paused the video, thought about what was being said and concluded that this, right here, was the problem with trying to promote personal development through a multi level marketing business model. [Continue reading…]

Foreword: Sometime over the last 24 hours Polaris have pulled the site. As a result some of the links contained in this article no longer work. I’ve included an index at the end of the article of Google’s cache of the various pages I’ve referenced. /end foreword

Late last year Liberty League International changed over it’s name to Polaris Media Group. Not without controversy and suspicion, the name change occurred just days after the NSW Department of Fair Trading publicly stated that after investigating Liberty League International, they’d found the company fit the definition of a pyramid scheme.

In an effort to reassure everyone that the DoFT findings had nothing to do with the name change, Shane Krider (CEO) and his Executive Marketing Council (EMC) attempted to reassure everyone that the name change ‘new company’ had been 18 months in the making.

Upon closer inspection however certain facts didn’t support this idea. For starters the company name change was only put through a week before the NSW DoFT announcement. Secondly half the new products weren’t even ready for release yet.

Then there was the back office problems, mass resignations of EMC members, links to Scientology, confidentiality agreements and seemingly dwindling conference attendance numbers. The creation of Polaris Media Group on the eve of Liberty League being declared a pyramid scheme by an Australian regulator certainly didn’t feel like 18 months of planning.

Whilst most of the existing distributors who have stayed with Polaris Media Group are away at Polaris’ first 5 day ‘Influence Live’ conference in Macau, a new website has been quietly launched. [Continue reading…]

News filtered down through the grapevine this week that Polaris Media Group CEO Shane Krider and Rachel Oliver, one of the few older EMC members left in the company, were now romantically involved.

Whilst this in itself isn’t such a big deal it did get me thinking and slightly curious as to what the rest of the original EMC were now up to.

Having not looked into the Polaris Media Group world for a while now, I decided to spend an evening researching what some of the old EMC members were up to. [Continue reading…]

It’s widely known that members of Polaris Media Group subscribe to the principles of James Arthur Ray’s ‘The Secret’.

Before everything became centralised via the Polaris website backend many distributors advertised that they had utilised the teachings of the Secret and were all too willing to pass their expertise on.

Late last year two people died during a ‘The Secret’ event (a third died a week after the article was written), and authorities were left to decide whether or not to prosecute Arthur Ray, who was running the event, for criminal negligence.

Sometime yesterday authorities arrested Arthur Ray and have charged him with three counts of manslaughter. [Continue reading…]