Mass layoffs at Visalus, is the business in trouble?
The future of Visalus appears to be on the rocks, following the revelation last Friday that 87 positions will be made redundant in March.
In a letter to the State of Michigan dated January 5th, Visalus wrote
ViSalus, Inc. has decided to substantially reduce its operations at its office located at 340 East Big Beaver Rd., Suite 400, Troy, Michigan 48083. As a consequence, ViSalus expects to eliminate 87 positions in this office on March 5, 2016.
Hardest hit are inbound and outbound affiliate support agents (51 positions), suggesting an overall slump in affiliate activity.
Covering the layoff announcement, the Detroit Free Press reports;
The layoff announcement follows steep declines in sales for Visalus and a series of legal issues, including criminal charges against the company’s director of security in a corporate espionage case.
The company is also battling a federal lawsuit filed by three former ViSalus independent distributors who call ViSalus an illegal pyramid scheme.
The espionage case we’ve already covered, with the pyramid scheme case ongoing.
The lawsuit by the former distributors, who are seeking class-action status, alleges that ViSalus and its executives ran an unlawful pyramid scheme in which the vast majority of distributors lost money and the business depended more on recruitment of distributors than selling products to outside customers.
Among other claims, the suit says ViSalus attracted new recruits at company pep rallies by having all-star distributors go onstage brandishing giant $500,000 or $1-million checks that the plaintiffs claim are misleading.
“It would be surprising if these people actually received the money,” said attorney Andrew Kochanowski, who represents plaintiffs Timothy Kerrigan of Northville, Lori Mikovich of Livonia and Ryan Valli of Canton. Each say they paid $499 for a ViSalus promoter enrollment package.
ViSalus, which did not respond to repeated messages today, has denied the pyramid scheme allegations in court and described the plaintiffs as three disgruntled past promoters among the hundreds of thousands who have sold the company’s goods.
Visalus have claimed in court that their ‘customers far outnumbered its distributors and signified real demand and sales for the shakes and supplements.‘
Whether that’s a legitimate retail customer count or Vemma-style counting of failed affiliates however is unclear.
Our BehindMLM review of Visalus uncovered potential issues with affiliates self-qualifying for commissions via monthly autoship. That in turn lends itself to the majority of affiliates earning commissions on downline autoship orders.
In any event, laying off a bunch of staff amid ongoing declining sales figures doesn’t paint a picture of confidence going forward.
Anyone in Visalus want to add anything further? Otherwise I’m thinking this is probably a decline Visalus isn’t likely to recover from.
The last person out the door please turn off the lights!!
That company is DOA unfortunately!!
It’s about freakin Time!
3 words…”Told You So!”
Love Visalus…. still using the products after 4 years… can’t start my day without it!
Sad to see people that once loved & supported the company speaking against it!
It was in trouble the day it started. For sustainability, they use a failed and flawed business model.
They, and anyone like them, will suffer the same fate, ie, Jenuse, Organo, Modere, Nerium, Vemma (obviously) etc, etc,..
Bhaaaaaa ha ha ha ha ha ha.. lol.. EXACTLY!!!!!!!!!!!
I despised working for them… felt like all I did was line Nick & Ashley’s pockets.
I still get flooded with messages from promoters, they should move on to a better company.
From Blake Mallen, ViSalus President:
The ViSalus Rockstar phase is over… Enter the ViSalus LEGACY phase!!!! New Product launches, insane compensation plan enhancements and of course ViSalus EQUITY.
The New VIP Rewards Bonus eliminates those Huge check bonuses that were paid out only once to a new bonus that can be earned every month for life.
New ViSalus Customer Custom kit shopping cart allows a person to get up to 15% off and Free shipping on ANY of their favorite Vi products. With the New 3 for Free VIP Rewards program you can now qualify for up to $500 in free product.
As of Jan 16, 2016 our Neon Healthy Energy Drink is now available in 14 countries:
United States, Canada, United Kingdom, Germany, Austria, Ireland, Netherlands, Sweden, Finland, Spain, Italy, Poland, Hungary and our Newest country France.
For those who want to know what is going on with ViSalus 2016 then watch these two webinars.
(Ozedit: marketing spam removed, do not repost)
This company is here to stay and the three co-founders will stop at nothing to continue to innovate and expand our product offerings.
Cheers
Matthew Jamieson
So basically US is RIP and they’re pegging their hopes on Europe.
Canning ~25% of your staff isn’t strategic growth, it’s a strategic retreat. And there’s no getting around the majority of canned staff are from affiliate support.
@Melissa, that’s EXACTLY what is going on. The lower end work like hell only to put money in the pockets of the people at the top of the “pyramid”.
Has anyone had health issues since using, then going off the product?