Perfectly Posh warned by FDA for product claim violations
Perfectly Posh operate in the personal care MLM niche and are based out of Utah in the US.
As per the company’s website, Perfectly Posh market a range of products it claims ‘are made in the USA with the purest, natural ingredients on earth‘.
Back in March the FDA visited the Perfectly Posh website for review.
On June 2nd Perfectly Posh CEO and co-founder Ann Dalton received a warning letter identifying several violations.
The FDA claim Perfectly Posh were marketing their products as drugs,
because they are intended for use in the cure, mitigation, treatment, or prevention of disease and/or are articles intended to affect the structure or any function of the human body.
Examples cited by the FDA include
Share Skin Joy Coconut Oil:
“Coconut oil … is known to help treat eczema, psoriasis, and can even help treat and prevent acne.”
“Rosemary Leaf Extract … is helpful in treating skin issues such as acne, eczema, and chronic dry skin.”
“Sunflower seed oil … is effective in combating acne, eczema, inflammation, redness, and irritation.”
Goodnight Kisses Overnight Lip Mask:
“Mango Seed Butter also aids in cellular regeneration and is excellent for soothing sunburns…”
Purifier Snarky Bar:
“Eucalyptus oil functions as an anti-inflammatory, antiseptic, and antibacterial ingredient. The oil is also a skin-conditioning agent used to treat skin infections and help alleviate skin irritation.”
“Peppermint oil is used to relieve skin irritation, itchiness, and redness where inflammation is present. The high menthol content of the oil is also known to allow blood vessels to relax and improve circulation.”
“Tea tree Oil, also known as Melaleuca Oil, has anti-microbial, anti-viral, and anti-fungal properties which help with the treatment of acne, dandruff, rashes, sunburns, and other skin conditions.”
Call it a Night Nighttime Facial Oil:
“Lavender Oil has anti-inflammatory and antimicrobial properties and can soothe minor burns and insect bites.”
“Green or White Tea Extract has strong antimicrobial … [and] anti-inflammatory … properties.”
“Safflower Seed Oil … is known for its ability to treat psoriasis, eczema, and acne.”
Lemon Wedgie Caffeinated Lip Balm:
“Caffeine… acts as an anti-inflammatory… and can help protect the skin against sun damage.”
“Shea Butter… is effective in improving or treating skin inflammation and irritation such as burns and acne, dark spots, eczema, and psoriasis.”
The FDA state Perfectly Posh’s products ‘are not generally recognized as safe and effective for the above referenced uses‘.
The above claims therefore place the company in violation of the Federal Food, Drug, and Cosmetic Act.
The FDA have given Perfectly Posh fifteen days to advise them how the company has addressed the current violations. Perfectly Posh are also required to implement measures to ensure violations don’t happen again.