jeunesse-logoMonavie as it stands is but a shell of its former itself.

Mid 2014 saw founders Dallin Larsen, Randy Larsen and Henry Marsh abandon ship, leaving Mauricio Bellora remaining in charge as CEO.

Buying up debt owed to TSG-MV Financing, Jeunesse pretty much purchased Monavie back in March.

Last Wednesday, not even two months later, it was announced that Monavie had defaulted on the debt. Bellora then revealed that

the board intended to agree to a “strict foreclosure.” That meant MonaVie would voluntarily transfer “substantially all” of its assets to Jeunesse.

In effect Jeunesse would absorb Monavie, above and beyond the acquisition advertised back in March:

Under the ownership of Jeunesse, MonaVie will have a strong financial partner offering them an enhanced balance sheet, significant economies of scale and an efficient operational infrastructure to support the company’s growth plan.

With the support of Jeunesse, MonaVie will continue its planned product rollout and international expansion.

Just one problem…

Monavie’s employees and their not wanting to get completely shafted.

Said employees were sold shares in Monavie for $186 million back 2010. Those shares promptly plummeted to worthlessness, losing ‘nearly 100 percent in value‘.

Now Monavie employees who were sold the shares, through an employee stock ownership program, have sued the Bankers Trust of South Dakota, the firm in charge of the program.

The lawsuit alleges Bankers Trust failed to fulfill its duties as trustee of the program by allowing MonaVie to sell shares at a highly inflated value using a loan carrying an exorbitant interest rate.

Worried they’d be left holding the bag, Bankers Trust turned around and sued Monavie, ‘alleging it was failing to pay the bank’s legal bills as their agreements require.

As part of that lawsuit Bankers Trust have also asked for a temporary restraining order halting the Monavie foreclosure, claiming that ‘procedures for carrying out a strict foreclosure had not been followed.

So basically you have Monavie riddled in debt, Jeunesse buying some of that debt from TSG-MV Financing LLC and telling everyone it’s going to be business as usual… and now a less than two months later announcing a foreclosure because Monavie can’t pay its debt…

…thus screwing over Monavie employees, who as I understand it won’t have any stake in Jeunesse if the foreclosure goes through, and are instead left with shares in nothing that they paid $182 million dollars for.

Again, this is what Jeunesse was selling the general public back in March:

Under the ownership of Jeunesse, MonaVie will have a strong financial partner offering them an enhanced balance sheet, significant economies of scale and an efficient operational infrastructure to support the company’s growth plan.

Yeah, not quite fellas.

Personally I have to agree with Troy Dooly on this one (and a hat tip for the heads up!):

This ESOP deal seems as convoluted as ENRON!

It seems on the surface that the majority of MonaVie shares were sold to the hardworking employees of MonaVie, while the assets of MonaVie which were for the most part the only real value of the shares, were sold (I guess I should say mortgaged) off to another group, without the knowledge of the one group that should matter most… the EMPLOYEES!

When independent professionals who are part of the network marketing community realize the company they have been promoting, recruiting and selling for, is a sinking ship, they will seek out other income opportunities.

In the case of MonaVie, the reps didn’t have to go seeking out a new home, one came to their rescue.

Be it a white knight in shining armor, or a wolf in sheep clothing (as the (Salt Lake Tribune) article kind of alludes), Jeunesse and the Jeunesse network marketing arm seems to be the biggest winners at the moment.

Pretty much. If the foreclosure plans go through they get all of Monavie and leave the employees with nothing!

Needless to say there was also probably some major shenanigans going on between Monavie’s Founders and Bankers Trust. How else did they convince them to pay $182 million dollars for worthless shares, only to bail on the company a few years later.

And bear in mind, Monavie’s employees are hardly the first party Jeunesse have recently screwed over. They do seem to be rolling in controversy of late.

As per the Salt Lake Tribune (read the article comments for a giggle), a ‘hearing is set for Monday‘ regarding Bankers Trust’s injunction request.

Stay tuned…

 

Update 13th May 2015 – Following a hearing held on Monday, Judge Bruce Jenkins has temporary halted Jeunesse’s Monavie foreclosure plans.

Another hearing on the matter has been set for May 29th.