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Ads Profit Reward was launched in late 2012 with the company claiming to be ‘managed by a team of international marketers with over 50 years of proven experience‘.

Tatiana Toganel, Miriam Bello, Victor Rival, Munir Jannedy and LeAndra Hammond are all named as being part of the Ads Profit Reward “team”, however specifics of the company’s executive management structure are not disclosed.

Out of the above names Tatiana Toganel has previously popped up on my radar as having been involved in Huge Yield and Ultamex.

Huge Yield was a short-lived recruitment driven pyramid scheme that no longer exists. Ultamex too relies on constant recruitment to pay out commissions but appears to still be operational.

Read on for a full review of the Ads Profit Rewards MLM business opportunity.

The Ads Profit Reward Product Line

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Ads Profit Reward has no retailable products or services. Both the penny auction and advertising services offered on the site are only open to affiliates who must first sign up to the income opportunity.

Penny auction bids and “advertising credits” are sold to affiliates at a cost of $1 each, fixed at a minimum buy-in of $10.

Website traffic is also apparently sold to affiliates, however details on that are sketchy.

The Ads Profit Reward Compensation Plan

The Ads Profit Reward compensation plan is poorly presented, so bear with me here. The idea appears to be that affiliates join the company, pay a monthly membership fee which generates bonus points for 60 days, which then turn into VIP points that generate a daily ROI for 90 days.

Affiliates are also awarded bonus points every dollar they invest into the scheme ($10 minimum each time).

For those familiar with the revenue-share model, the daily ROI paid out is sourced from the total amount invested into the scheme by affiliates on any given day.

In addition to the revenue-share recruitment commissions are also paid out.

Upfront recruitment commissions:

  • recruit a Silver member – $2
  • recruit a Gold member – $10
  • recruit a Diamond member – $20

and residual commissions via a 2×21 matrix. A 2×21 matrix places an affiliate at the top of the matrix with 2 legs branching out directly under them (level 1). These five legs then branch out into another 2 legs (level 2) and so on and so forth down 21 levels:

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Each leg represents a position that is filled via either direct recruitment or the recruiting efforts of an affiliate’s up and downline. Each paid membership affiliate in a matrix generates a monthly commission, with how much being determined by an affiliate’s own membership rank:

Silver Affiliates

  • recruit 2 new paid affiliates – 25 cents per affiliate paid out down 5 matrix levels
  • recruit 4 new paid affiliates and generate 300 PV – as above but paid out down 10 matrix levels
  • recruit 6 new paid affiliates and generate 500 PV – as above but paid out down 15 matrix levels
  • generate 8 new paid affiliates and generate 700 PV – as above but paid out down 21 matrix levels

Gold Affiliates

  • recruit 2 new paid affiliates – 35 cents on Silver affiliates and $1 on Gold and Diamond affiliates paid out down 5 matrix levels
  • recruit 4 new paid affiliates and generate 300 PV – as above but paid out down 10 matrix levels
  • recruit 6 new paid affiliates and generate 500 PV – as above but paid out down 15 matrix levels
  • recruit 8 new paid affiliates and generate 700 PV – as above but paid out down 21 matrix levels

Diamond Affiliates

  • recruit 2 new paid affiliates – 40 cents on Silver affiliates, $1.50 on Gold affiliates and $3.50 on Diamond affiliates paid out down 5 matrix levels
  • recruit 4 new paid affiliates and generate 300 PV – as above but paid out down 10 matrix levels
  • recruit 6 new paid affiliates and generate 500 PV – as above but paid out down 15 matrix levels
  • recruit 8 new paid affiliates and generate 700 PV – as above but paid out down 21 matrix levels

Note that PV stands for “personal volume” and includes an affiliate’s own investment, as well as that of their directly recruited downline. $1 invested = 1 PV.

Referral commissions are also offered on money invested by an affiliate’s downline, paid out on the first two levels of recruitment:

  • Silver: Level 1 – 5% and Level 2 – 2.5%
  • Gold: Level 1 – 7% and Level 2 – 3.5%
  • Diamond: Level 1 – 10% and Level 2 – 5%

Joining Ads Profit Reward

Affiliate membership to Ads Profit Reward is available in four options:

  • Free – no matrix commissions or revenue-share daily ROI (bonus points are generated for 60 days)
  • Silver ($10) – 110 bonus points
  • Gold ($50) – 150 bonus points
  • Diamond ($100) –  200 bonus points

Conclusion

As I understand it Ads Profit Rewards initially launched as an AdSurf Daily clone before undergoing several compensation plan revisions to arrive at its current Zeek Rewards clone state.

This is reflected in the poor presentation of the Ads Profit Daily compensation plan and feeling that it’s all just been thrown together by people who don’t really seem to know what they’re doing or what they want their company to be.

In principle the advertising component of the scheme is flawed as affiliates are required to view ads to earn their daily ROI. Thus the only advertisers are affiliates participating in the income opportunity.

Why did they purchase ad credits? Because doing so provides them with an increased share in the daily ROIs paid out.

As for Ads Profit Reward’s penny auctions, I’m not sure if this is an ongoing issue but at the time of publication of this review there aren’t any. I couldn’t see any auctions listed as live, ended or upcoming.

Why anyone would be buying bids in Ads Profit Reward given the (non-existent) state of the penny auctions is beyond me.

What does make sense though is that, like the $600M Ponzi scheme Zeek Rewards, Ads Profit Reward pays out affiliates a daily ROI, based on how much money affiliates directly invest and the money invested by those they recruit.

The entire business model revolves around Ads Profit Reward receiving enough new investor money to pay out affiliates a <100% ROI over 90 days.

This is known as an “implied guarantee” in the revenue-share model and is a fundamental flaw, in that it relies on an ever-increasing amount of new investment to sustain itself.

Once affiliates cannot purchase enough new bids or ads to generate a growth in their point balances over 90 days they start to withdraw and it’s game over.

Putting two and two together I’m going to go out on a limb here and suggest that those running Ads Profit Daily were most likely in Zeek Rewards and are just trying to emulate the environment it created.

I’d like to say those involved in Zeek Rewards had learnt something from the experience (what with the Receiver poised to reclaim the bulk of the ROIs paid out), but currently Ads Profit Daily is sitting on a 2000 or so Alexa rank and over 115,000 affiliates.

How many Ponzi points revenue-sharing embarrassments can the MLM industry sustain before affiliates (some of whom are industry veterans) start to wake up?