What’s On The Menu fails to provide ownership or executive information on its website.

What’s On The Menu’s website domain (“whatsonthemenu.club”), was registered on March 11th, 2024. The private registration was last updated on January 9th, 2025.

A compensation marketing video embedded on What’s On The Menu’s website is hosted on a YouTube channel named “Darryl Miller”. Beyond promoter, I wasn’t able to establish Miller’s role within What’s On The Menu.

Back in July a BehindMLM reader claimed What’s On The Menu was “set up with Kent Brown and Ron Young”.

I was able to confirm Kent Brown is promoting What’s On the Menu on social media:

A FaceBook page for “what’s on the menu/club” cites a “ron” email address hosted on What’s On The Menu’s website domain:

I was also able to confirm “Ron” as a post author on What’s On the Menu’s website:

“Ron” appears to have an admin promoter account under the name “Steakhouse Delivery”.

Ron Young (right), aka Ronnie Young and Herman Ronnie Young, launched the Race Cycler MLM cycler Ponzi in 2014. Kent Brown was the face of the scheme.

After “discussions with SEC staff”, Young shut Race Cycler down in February 2015. In 2017 Young settled Race Cycler securities fraud charges with the SEC for $342,510.

As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

What’s On The Menu’s Products

What’s On The Menu has no retailable products or services.

Promoters are only able to market What’s On The Menu promoter membership itself.

What’s On The Menu’s Compensation Plan

What’s On The Menu promoters pay $289 to access an online storefront selling meat packs.

What’s On The Menu’s compensation plan pays on promoter recruitment and recurring meat pack orders.

Recruitment Commissions

What’s On the Menu pays recruitment commissions down three levels of recruitment (unilevel):

  • level 1 (personally recruited promoters) – 14%
  • level 2 – 8.5%
  • level 3 – 5%

Residual Commissions

What’s On The Menu pays residual commissions via a 3×12 matrix.

A 3×12 matrix places a promoter at the top of a matrix, with three positions directly under them:

These three positions form the first level of the matrix. The second level of the matrix is generated by splitting these first three positions into another three positions each (nine positions).

Levels three to twelve are generated in the same manner, with each new level of the matrix housing three times as many positions as the previous level.

Positions in the matrix are filled via direct and indirect recruitment of promoters.

For each meat pack order placed by promoters recruited into the matrix, What’s On the Menu pays residual commissions as 2% of generated sales volume.

Joining What’s On The Menu

What’s On The Menu promoter membership is $289.

In addition to access to What’s On The Menu’s MLM opportunity, this fee also includes a shipped sample meat platter.

What’s On The Menu Conclusion

While it’s on the tamer side of fraud, What’s On The Menu as an MLM company is still a pyramid scheme.

Nothing is marketed or sold to retail customers, with 100% of commissions What’s On The Menu pays out tied to recruitment.

This begins with the $289 fee charged to new recruits. This is straight-up chain recruitment.

Residual commissions are tied to subsequent meat platter orders, the specific origins of which are not disclosed.

In the the embedded compensation video on What’s On The Menu’s website, it’s disclosed;

What’s On The Menu is nothing more than a middleman, who has partnered up with one of the major food distributors along the south-eastern coast.

Note that disclosure failings, including Ron Young appearing to own What’s On the Menu, are secondary to the company’s pyramid recruitment MLM model.

Getting back to said pyramid recruitment MLM model, I think it’s fair to say the majority of commissions What’s On the Menu pays out will be on the initial promoter fee.

This is based on peanuts being paid out on actual meat pack orders. If we take the “Premier Gourmet Package” as an example, we can see it generates 110 sales volume.

At 2% this generates a residual commission of $2.20. That’s a $2.20 commission on a $210 order.

Granted residual commissions might pick up if a ton of people are recruited, but you’re still earning peanuts per individual promoter.

This is likely due to What’s On the Menu itself earning a small affiliate commission from whoever their meat pack supplier is. That commission is split to fund residual commissions, with Young keeping the rest.

As with all MLM pyramid schemes, once promoter recruitment inevitably dries up so too will commissions.

One could argue that What’s On the Menu sells food products, which are always in demand. The issue with this is retail viability.

Consumers can’t accurately gauge What’s On the Menu’s retail viability as the company has no retail priced meat packs.

Promoter pricing is irrelevant as the income opportunity is attached through the initial $289 promoter fee.

Why this matters is ongoing commissions beyond initial recruitment tie into ongoing meat pack orders.

If What’s On the Menu’s packs aren’t competitive, even with an attached income opportunity promoters aren’t likely to order. This would place much more emphasis on initial recruitment and commission it generates.

Either way, math guarantees that when an MLM pyramid scheme collapses the majority of participants lose money.

In addition to Race Cycler, Ron Young’s verifiable history of association with MLM pyramid schemes demonstrates this in action.