Success by Health Review: Jay Noland returns to ganoderma coffee
Success by Health provides no information on their website about who owns or runs the business.
The Success by Health website domain (“successbyhealth.com”) was privately registered on February 15th, 2017. The registration was last updated on January 31st, 2018.
In the footer of the Success by Health website the company advises;
Success By Health is a division of Success By Media LLC.
In April 2019 Success by Health has scheduled a “Red” training event. On the information page for Red it is revealed;
RED is brought to you by Success By Media. SBM’s CEO is Jay Noland who will be the Lead Trainer of the Red Event.
Although not explicitly confirmed on the Success by Health website, it is assumed Jay Noland is also running Success by Health.
Noland first appeared on BehindMLM in a 2014 article covering when we reported on his fallout with Organo Gold’s other co-founders.
After Organo Gold Noland went on to launch his own coffee MLM company, SereniGy.
SereniGy launched in 2009 and was bought out by Rain International in mid 2015.
According to his LinkedIn profile, Noland was Rain International’s Chief Sales Officer from August 2015 to October 2016.
Success by Media launched in October 2015 according to Noland’s LinkedIn profile and appears to be a training company;
At Success By Media, we believe in training differently. We want to help you and your business reach your full potential and every goal you set.
Our cutting edge media services, training services, virtual learning systems, and professional coaching enables you, your staff, and your teams to excel at top performing levels in record time.
We will create customized, consistent, and comprehensive training and media service that will far exceed your expectations. That is our promise.
Read on for a full review of the Success by Health MLM opportunity.
Success By Health Products
Success by Health markets a beverage line under “MycoCafe”, as well as a range of nutritional supplements.
MycoCafe includes both coffee and tea varieties.
SBH blends gourmet proprietary roasted Coffee Beans with Ganoderma and other Myco-herbs.
This helps to naturally reduce the negative effects of caffeine and helps to build the immune system.
- Gourmet Black Coffee – “will bring your senses to life with the rich smooth flavor and full aroma of the most enjoyable tasting coffee you have ever experienced”, retails at $20 for a pouch of thirty single-serve sachets (also available at $560 for a case of thirty pouches)
- Gourmet Latte – “we begin with our superior gourmet black coffee and then bring to life the blended flavor of top quality creamer and natural sugar, along with our proprietary blend of Organic Ganoderma”, retails at $22 for a pouch of twenty single-serve sachets (also available at $620 for a case of thirty pouches)
- Gourmet Chai Tea – “a naturally caffeine-free beverage made with Organic Rooibos Tea, high quality creamer, natural sugar, and special spices, combined with an exclusive and proprietary blend of our Organic Ganoderma”, retails at $23 for a pouch of fifteen single-serve sachets
- Rooibos Tea – “made with Organic Rooibos Tea combined with an exclusive and proprietary blend of Organic Ganoderma”, retails at $22 for a box of twenty single-serve sachets
- Gourmet Mocha – “dessert in a cup coffee that brings heaven to your mouth, as this smooth blend of coffee, cream, and cocoa dance with taste sensations”, retails at $22 for a pouch of fifteen single-serve sachets
- Gourmet Hot Chocolate – “a rich deep blend of the finest Central American Cocoa, fine cream and natural sugar”, retails at $22 for a pouch of fifteen single-serve sachets
- Gourmet Green Tea – an “organic source of Green Tea, together with a blend of organic Ganoderma”, retails at $22 for a box twenty single-serve sachets
Note that at the time of publication only the black coffee and latte lines appear available. The rest of Success by Health’s beverage line is marked “coming soon”.
Success by Health’s nutritional supplement range is marketed as “nutraceuticals”.
- Aller-G-Stop – “a comprehensive nutritional supplement that helps to provides maximum natural allergy relief support”, retails at $39 for a bottle of sixty capsules (also available at $429 for a case of twelve bottles)
- G-Burn – “designed for adults that are serious about making rapid progress with their weight loss program and/or rapidly increasing work out results”, retails at $59 for a bottle of sixty capsules (also available at $649 for a case of twelve bottles)
- G-Clear – a “proprietary herbal combination, designed to help support the natural relaxation mechanisms in the body”, retails at $39 for a bottle of sixty capsules (also available at $429 for a case of twelve bottles)
- Fruit & Veggie Power Plus – “packs the essential dense nutrients from 22 powerful vegetables and 7 powerful fruits, along with Organic Ganoderma”, retails at $59 for a bottle of ninety capsules (also available at $649 for a case of twelve bottles)
- G-Shield – “a powerful trace mineral formula with added synergistic naturals, which provides a rich source of nutrients known for cellular protection”, retails at $39 for a bottle of sixty capsules (also available at $429 for a case of twelve bottles)
- G-Drops – “designed to help support nutrient absorption, help increase cellular detoxification, help rejuvenate the endocrine system, help normalize intestinal elimination supporting the body’s own healing ability, and help with support superior hydration to the body”, retails at $29 for a 2 fl. oz. (59.14 ml) bottle (also available at $319 for a case of twelve bottles)
- Ganoderma Essential – “provides a daily dose of pure Organic Ganoderma in convenient capsule form”, retails at $39 for a bottle of sixty capsules (also available at $429 for a case of twelve bottles)
- Life 120 – “one of the most powerful, complete full spectrum multi-mineral, multi-vitamin, and daily whole food complex supplement in the world!”, retails at $79 for a bottle of 120 tablets (also available at $790 for a case of twelve bottles)
The Success by Health Compensation Plan
Success by Health’s compensation plan does reward affiliates for selling to retail customers, however most of the plan however is geared towards affiliate autoship recruitment.
Retail Commissions
Success by Health affiliates are paid to sell products to retail customers.
Retail commissions within Success by Health are defined as the difference between the wholesale and retail cost of products ordered.
An “average profit per (retail) customer” amount cited in the Success by Health compensation plan is $45.
Recruitment Commissions
Success by Health affiliates are paid to recruit new affiliates who sign up with Accelerator and Super Accelerator affiliate packs.
- recruit an Accelerator Pack affiliate and receive $125
- recruit a Super Accelerator Pack affiliate and receive $400
If a Success by Health affiliate sells three packs (any combination) within their first seven days, they receive an additional $50 in product credit.
Residual Commissions
Success by Health pays residual commissions via a unilevel compensation structure.
A unilevel compensation structure places an affiliate at the top of a unilevel team, with every personally recruited affiliate placed directly under them (level 1):
If any level 1 affiliates recruit new affiliates, they are placed on level 2 of the original affiliate’s unilevel team.
If any level 2 affiliates recruit new affiliates, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.
Success by Health caps payable unilevel team levels at five.
Commissions are paid out as a percentage of sales volume generated across these five levels as follows:
- 10% on level 1 (personally recruited affiliates)
- 6% on level 2
- 4% on level 3
- 3% on level 4
- 2% on level 5
Although not strictly a residual commission, Success by Health also pays a 10% residual commission on an affiliate’s personal orders and retail sales volume.
Infinity Bonus
The Infinity Bonus is a generational bonus that extends residual commissions beyond the initial five offered levels.
A generation within the Success by Health compensation plan is defined when a Super Business Affiliate 1 or higher ranked affiliate is found in a unilevel leg.
This affiliate caps off the first generation for that leg, with the second generation beginning immediately after.
If no second Super Business Affiliate 1 or higher ranked affiliate exists deeper in the leg, the second generation extends the full depth of the leg.
Using this generational structure, Success by Health affiliates can earn an Infinity Bonus on up to four generations in each unilevel team leg.
- Super Business Affiliate 1 ranked affiliates earn a 1% Infinity Bonus on one generation
- Super Business Affiliate 2 ranked affiliates earn a 1% Infinity Bonus on two generations
- Super Business Affiliate 3 ranked affiliates earn a 1% Infinity Bonus on three generations
- Super Business Affiliate 4 ranked affiliates earn a 1% Infinity Bonus on four generations
Super Business Affiliate 1 rank qualification requires a Success by Health affiliate to generate ‘at least $15K in Team Affiliate Sales‘.
There is no indication of whether this sales volume is accumulated or monthly recurring. Nor does Success by Health provide qualification criteria for Super Business Affiliate 2 and higher.
BAM Bonuses
The BAM Bonus rewards Success by Health affiliates for recruiting affiliates on autoship.
$100+ Autoship
- recruit ten affiliates who recruit ten affiliates all on $100+ autoship and receive a $1000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $100+ autoship and receive a $10,000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $100+ autoship and receive a $100,000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $100+ autoship and receive a $1,000,000 BAM Bonus
$500+ Autoship
- recruit ten affiliates who recruit ten affiliates all on $500+ autoship and receive a $5000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $500+ autoship and receive a $50,000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $500+ autoship and receive a $500,000 BAM Bonus
- recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates who recruit ten affiliates all on $500+ autoship and receive a $5,000,000 BAM Bonus
Joining Success by Health
Basic Success by Health affiliate membership is $49.
The Success by Health compensation plan however suggests these affiliates only earn direct retail commissions (non-MLM).
Participation in Success by Health’s MLM opportunity appears to require the purchase of a “promotional package”:
- SBH Affiliate Accelerator Pack – $500
- SBH Affiliate Super Accelerator Pack – $1995
In addition to bundled products, the Success by Health compensation plan states:
- the purchase of an SBH Affiliate Accelerator Pack “opens up 5 tiers of commissions”
- the purchase of an SBH Affiliate Super Accelerator Pack “opens up all 6 tiers of commissions” and “maximize(s) profit potential”
The Success by Health compensation plan also mentions a “SBH Social Selling System”, which I believe is an additional undisclosed monthly cost.
Conclusion
Starting with Gano Excel in the mid 1990s, Jay Noland is undoubtedly a veteran of the MLM industry’s ganoderma coffee niche…
…which makes the affiliate autoship recruitment focus of Success by Health all the more disappointing.
The only component of Success by Health’s compensation plan that focuses on retail is a flat 10% commission. The rest of the compensation plan focuses on affiliate recruitment, with a clear slant towards recruitment of $100 and/or $500 monthly autoship.
Before we get into that though, let’s start with Success by Health’s “promotional packages”.
For starters, forcing affiliates to purchase products to qualify for commissions is “pay to play” which, from a regulatory standpoint, is frowned upon.
Then there’s the fact that there is absolutely no justification for the offering of a $1995 affiliate package, when Success by Health’s products cost between $20 to $79.
This does nothing but encourage inventory loading, and perfectly exemplifies why tying mandatory product purchases to commission qualification is a bad idea.
That Success by Health expects affiliates to focus on recruiting Super Accelerator Pack affiliates is obvious.
The $500 pack is described as the “fast way to grow SBH Affiliate Business” and the $1995 pack the “fastest way to grow SBH Affiliate Business”.
The fastest way to grow a Success by Health business should be by generating retail sales, not spending $1995 on an unreasonable amount of product for a new affiliate.
Moving onto the Success by Health compensation plan, we have pyramid commissions paid out by way of direct commissions paid on Accelerator Pack recruitment.
The two residual commission “theoretical examples” provided in the Success by Health compensation plan fail to account for retail sales whatsoever:
The examples instead offer calculations based on the recruitment of ten affiliates on $100 autoship and $500 autoship respectively, calculated down five levels of recruitment.
And then you have the BAM Bonuses, which all but cement Success by Health’s autoship focus.
The BAM Bonus literally rewards affiliates for recruiting affiliates on autoship.
To be clear: retail sales are possible within Success by Health and are paid out on, but when you examine the opportunity as a whole, it’s more than obvious what the company wants affiliates to focus on.
And it’s not retail.
As to the products, I doubt there’s much between Success by Health’s ganoderma offering when put up against Gano Excel, Organo Gold and SereniGy.
That’s not necessarily a bad thing, it just casts doubt on whether Success by Health is a genuine MLM opportunity launch or an autoship recruitment cash grab.
I suppose the addition of nutritional supplements might swing that argument towards the former. That’s only if you ignore Success by Health’s compensation plan however.
Like I said, a pretty disappointing opportunity launch from a self-professed “legend in the direct sales industry”.
Jay has built multiple massive sales organizations that span the globe, numbering approximately 2 Million members, generating Billions of Dollars in sales.
Someone who’s purportedly had that much success in the MLM industry should definitely know better.
Thank you.
Jay Noland is a fraud!! Run very fast away from this company!!
The FTC is already hot on his tail! He will go down don’t go down with him. He doesn’t pay out correctly and is running a pyramid scheme 100%.
Poor suckers he has thinking they are top dogs. Manipulated.
Straight from Russellville Ky! Poor kid!
Personally, I think Jay Noland’s business is solid. The former affiliate comment above is crap. It’s amazing how people can be such negative dream stealers.
Don’t let this no talent having fearful loser stop you from pursing a business model that has enormous potential to grow and expand world wide for you and your team.
The difference to me is the fact that it appears that all levels make money in successbyhealth. Whereas other business only pay the top tiers.
Furthermore, it appears that Jay Noland’s business is a positive force for good considering the health and wellness messaging and focus on products that do the body good.
As an employee of someone supposedly in the “top tier” group, I’ve seen SBH from the outside, but as close as a non-affiliate can probably get.
My employers have a potentially great traditional company (I’ll call my workplace XYZ Health) but all their energy, time, and money is spent on SBH. They see employees as potential affiliates, and even recruit from our client base (patients).
Their devotion to Jay Noland is nearly religious. They brought a group of employees to an informational seminar hosted by Mr. Noland.
The sessions were like a religious service, requiring top tier members to come up front of the lecture hall and do some sort of victory Jay Noland dance.
Expressing any criticism of him or SBH is heavily frowned upon in XYZ.
They employ a self-proclaimed expert, “Dr.” Jeff Wright.
Dr. Wright is not a physician. He is a naturopath. He does NOT have true medical training, and they performed an “experiment” on stage to prove the effectiveness of the product with drops of blood and a microscope.
My employers asked me what I thought about the experiment. Like I was going to be critical with that bunch!
Anyway, though I am open to natural treatments in general, SBH is a money scheme for Jay Noland and him only.
Their product for weight loss includes caffeine and octodrine. Octodrine is a derivative of ephedra, and has already been banned in Australia.
Beware. This is yet another scheme that has pulled in my employers.
And their coffee (instant coffee with an unknown – probably low – amount of caffeine) tastes bitter and old.
Overall, SBH is taking advantage of our employers. Jay can see suckers a mile away. That’s his true talent.
As a response to Employee of Affliate. In regard to Doctor Wright he is a MD he is also a Naturopathic Doctor.
All you have to do is look up his credentials. He is a NMD so he has training in both.
The titles “traditional naturopath” and “naturopathic doctor” (or “naturopathic physician”) are not interchangeable.
A licensed naturopathic doctor (ND/NMD) is a primary care physician who is trained to diagnose and prescribe, while a traditional naturopath is not able to do either.
Also you are entitled to your opinion however to assume the products are all the same is not a smart move because then it becomes opinion and not fact.
Also to address the fact that someone said that you can not earn commissions without purchasing a pack is untrue after reviewing commission plan any individual may choose the o not purchase a pack but have the ability to make commissions by selling product straight to consumer through the website and not only to consumers but to ones self.
Example if I like the products and purchase for myself then I would earn a 10% commission based on my own purchase. Also if others purchase from website then another 10% commission is given.
It is also tiered and if those that I refer refer others and they shop either from my personal site or they purchase from my team members site I earn a commission and never bought a pack.
It looks to me that if one were to spend $49 and acquire customers and team members to purchase all without purchasing any pack that you could potentially make enough money to not have a 9-5 job.
This will take discipline and effort and time. As far as there being no reason to purchase a pack the reason would be for those who plan on creating a business to save money on the product they would purchase to resell. This is the same function of any store.
Overall I see that there is certainly positive potiential here and I may note that the auto shipments are not required to collect a commission which I think is very interesting because most of not all MLM’s require that.
This plan actually seems very interesting and I will be taking a closer look.
The reason it seem interesting to me is because I am not so sure this is an MLM company based on how the commissions are paid. Most every company you HAVE to build a team to become very profitable not so sure you HAVE to here that would make this a true Affliate Marketing company.
MLM comp plan = MLM company.
Success By Health’s compensation plan was massively geared towards affiliate autoship recruitment when I wrote this review (blahblah insert “but it’s optional!” pseudo-compliance here).
If the comp plan hasn’t changed I doubt retail revenue is significant.
FTC alleges “Success By Health” is a pyramid scheme:
ftc.gov/news-events/blogs/business-blog/2020/01/ftc-alleges-success-health-pyramid-scheme
I was wondering how I missed that when I checked the news today. It’s not even on their website yet. You’re quick.
Real talk tho: Noooooooo, there goes my Friday night!
I gotta organize some stuff then I’ll get stuck into it. Cheers!
Truth in Advertising have recently published an article about the FTC’s actions against Success by Health.
truthinadvertising.org/5-things-mlms-need-to-worry-about-after-ftcs-action-against-sbh
I wonder if Industry Observer lives in Uruguay like Noland and his wife now do?
FTC CASE NO. CV-20-0047-PHX-DWL currently being heard in the UNITED STATES DISTRICT COURT FOR THE DISTRICT OF ARIZONA. Look it up. All public information.
Success by Health is currently shut down by the FTC and not likely to be opened again. The first hearing is scheduled for 2/12/2020 in AZ.
This guy (Jay Noland) is the biggest fraud and a complete loser.
This “Millionaire Mentor” submitted financial documents to the FTC in relation to the lawsuit indicating “Jay and Lina Noland reported a negative net worth of approximately $28,000”.
In the documents provided to the court by the FTC, the FTC indicated “Jay Noland claims to have a net worth of negative $27,735.68 and cannot recall any time his net worth was positive”. Yet this guy claims to be a Multi-Millionaire and even Billionaire at times.
I would love to hear from a single “millionaire” who attributes all his or her success to Jay Noland (AKA J.D. Noland, AKA James D. Noland).
His latest fraud scam is VOZ travel. According to FTC investigation “between October 6, 2019 and December 30, 2019, Success By Media sold 625 VOZ “packs” for a total of $971,625.”
Where did all that money go? Obviously, Not to Jay’s net worth.
And the VOZ … Sad thing is that the travel company who Jay was partnering with for VOZ (Advantage Services a Division of Holiday Systems International) notified Jay of their intent to cancel the agreement due to Fraud, misrepresentations and other deceptive business practices, among other things.
Jay would not be able to conduct VOZ business without Advantage Services.
Will the people get their 971k back? Not likely… it’s all been spent.