ShoppyShop Review: Problematic $9.95 a month membership
ShoppyShop fails to provide ownership or executive information on its website.
While ShoppyShop’s website does have an “about us” section, the company instead uses it to market its business model.
Further research reveals ShoppyShop promoters citing Kauri Thompson as CEO of the company. This is confirmed on Thompson’s personal FaceBook page:
Why Thompson’s executive role and ShoppyShop ownership info is hidden from consumers is unclear.
Kauri Thompson popped up on BehindMLM’s radar in 2013, as a hacking target in the Visalus espionage scandal.
Circa 2012 Thompson was a Visalus promoter. Thompson informed Visalus he was leaving for Ocean Avenue in late 2012 and became a target.
By 2015 Ocean Avenue was going by JM Ocean Avenue and looked nothing like it did in 2012. Following mass resignations, JM Ocean Avenue collapsed sometime after.
Since then Thompson appears to have joined a new MLM every few years;
B-epic (executive until 2020, promoter after):
APLGO (2022):
Touchstone Essentials (2023):
Thompson appears to have ditched Touchstone Essentials sometime in 2024.
ShoppyShop’s website domain (‘shoppyshop.com”), was first registered in July 2020. The private registration was last updated on August 7th, 2025.
ShoppyShop’s website domain was presumably only recently acquired, with the company launching in July 2025.
A corporate address on ShoppyShop’s website corresponds to a residential property in Corinth, Texas.
Given CEO Kauri Thompson is based out of Utah, whether ShoppyShop’s Texas residential corporate address has anything to do with the company is unclear.
As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.
ShoppyShop’s Products
ShoppyShop members pay $9.95 a month for access to
- “warehouse deals” – non-refundable products from a non-disclosed third-party ecommerce network
- Renown Beauty – K-Glow nighttime skin cream, retails at $21.95 for a 1 oz tub (30g)
- SaversApp, a cashback platform run by Samer Choucair out of Dubai (Dubai red flag warning)
ShoppyShop also markets $30 a month access to a nondisclosed third-party discount travel-booking platform.
ShoppyShop’s Compensation Plan
ShoppyShop’s compensation plan pays on ecommerce product sales, membership sales and promoter recruitment.
ShoppyShop Promoter Ranks
There are five promoter ranks within ShoppyShop’s compensation plan.
Along with their respective qualification criteria, they are as follows:
- Smart Shopper – sign up as a ShoppyShop promoter
- Team Builder – recruit one Smart Shopper or higher and generate and maintain 500 GV a month
- Silver – recruit two Smart Shoppers or higher and generate and maintain 2500 GV a month
- Gold – recruit three Smart Shoppers or higher and generate and maintain 5000 GV a month
- Platinum – recruit four Smart Shoppers or higher and generate and maintain 25,000 GV a month
GV stands for “Group Volume”. GV is sales volume generated by product and membership sales.
Membership Commissions
ShoppyShop pays a $5 commission on all new member signups. This includes both retail members and recruited promoter members.
Retail Commissions
ShoppyShop pays a retail commission on product orders by personally referred retail customers.
ShoppyShop pays retail commissions as “the difference between the retail and member pricing”.
It should be noted that retail customers can still be ShoppyShop members, with residual commissions paid out on these orders.
This makes ShoppyShop’s definition of retail commissions problematic (explained further in the review conclusion below).
Recruitment Commissions
ShoppyShop pays $25 annually when recruited promoters pay their $50 annual fee.
Residual Commissions (product sales only)
ShoppyShop pays residual commissions on product sales via a unilevel compensation structure.
A unilevel compensation structure places a promoter at the top of a unilevel team, with every personally recruited promoter placed directly under them (level 1):
If any level 1 promoters recruit new promoters, they are placed on level 2 of the original promoter’s unilevel team.
If any level 2 promoters recruit new promoters, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.
ShoppyShop caps payable unilevel team levels at four.
Residual commissions are paid as a percentage of product sales across these four levels as follows:
- level 1 (personally recruited promoters) – 20%
- level 2 – 10%
- levels 3 and 4 – 5%
Note the above percentages are paid out on “commissionable volume” (CV).
ShoppyShop defines product CV as the sale price of a product minus its cost (i.e. ShoppyShop’s own cost).
Residual Commissions (memberships)
ShoppyShop pays residual commissions on memberships via a binary compensation structure.
A binary compensation structure places a promoter at the top of a binary team, split into two sides (left and right):
The first level of the binary team houses two positions. The second level of the binary team is generated by splitting these first two positions into another two positions each (4 positions).
Subsequent levels of the binary team are generated as required, with each new level housing twice as many positions as the previous level.
Positions in the binary team are filled via direct and indirect recruitment of promoters. Note there is no limit to how deep a binary team can grow.
At the end of each week ShoppyShop tallies up new membership fee volume on both sides of the binary team.
50% of first-month membership fee volume and 100% of subsequent month membership fee volume counts for residual commissions.
Residual commissions on membership fees are paid as 20% of new fee volume on the weaker binary team side.
Once membership fee residual commissions are paid out, volume is matched against the stronger binary team side and flushed. Leftover volume on the stronger binary team side carries over.
Bonus Pools
ShoppyShop takes 15% of product sales CV and places it into a Bonus Pool.
- Bonus Pool 1 (5%) – recruit two promoters and generate and maintain 2500 CV a month
- Bonus Pool 2 (5%) – recruit three promoters and generate and maintain 5000 CV a month
- Bonus Pool 3 (5%) – recruit four promoters and generate and maintain 25,000 CV a month
Note the Bonus Pool CV requirement includes both product sale CV and membership fee CV.
Joining ShoppyShop
ShoppyShop promoter membership is $50 annually.
ShoppyShop Conclusion
ShoppyShop; it’s not a bad name, it just comes off as pretty lazy (Boaty McBoatface vibes).
ShoppyShop utilizes the same “membership” model as LiveGood, Save Club and Cforth. This brings with it the same problems.
The core problem with the “memberships” MLM model is the question of whether more memberships are held by promoters over retail customers.
More promoter memberships? That company is operating as a pyramid scheme. With LiveGood, Save Club and Cforth, their respective business models lend themselves to this conclusion.
ShoppyShop has two retail tiers, non-membership retail and membership retail.
Here’s how ShoppyShop’s non-membership retail offering looks like:
Yeah, can’t see anyone wasting time with that.
ShoppyShop’s retail membership doesn’t look much better, with access to the discount travel booking engine made available for an additional monthly fee.
ShoppyShop also makes this odd retail customer differentiation, further confirming the unlikelihood of retail membership sales:
Beyond a cursory surface analysis, there are two giveaways for determining retail membership viability:
- does the MLM company publish retail membership vs. promoter membership figures?
- are retail membership sales required to earn commissions?
The answer for ShoppyShop on both counts is “no”.
The good news is establishing whether you’re about to join an MLM pyramid scheme with the “membership” model is easy.
Ask your potential ShoppyShop upline how many active retail members they have, followed by how many active recruited promoter members they have.
Ideally you’re looking for more retail members over promoter members. If it’s not at least a 1:1 ratio, that affiliate is operating their ShoppyShop MLM business as a pyramid scheme.
Other than an additional $50 annual fee, I’m not seeing anything in ShoppyShop’s MLM offering to suggest this isn’t the case for the majority of promoters.
Unfortunately with respect to the “membership” MLM model, the FTC appears to be asleep at the wheel. It should be noted that “membership” MLM’s aren’t new, but we can certainly credit LiveGood for bringing back supplement membership models circa 2022.
LiveGood initially launched in the US and then promptly collapsed. The scheme spread elsewhere in the world, going to on eventually collapse elsewhere.
Presently LiveGood has seen a resurgence in the US. This will taper off eventually when new suckers dry up. Clones like ShoppyShop and the rest will also drain the pool as it’s essentially the same model (sign up, pay a monthly fee and get paid to recruit others who do the same).
Approach with caution.