Modere has collapsed. Earlier today the company published a goodbye message on its website.

It’s understood that Modere distributors had no prior notice of the collapse. That said, the signs were there.

Modere was a personal care MLM company owned by Z Capital Partners, a private equity firm owned by Capital Group LLC.

Modere was originally headed up by Robert Conlee. Asma Ishaq replaced Conlee in 2018 but bailed last year.

Since Ishaq’s departure Modere has been under the leadership of Nate Frazier.

Frazier was appointed Modere’s President, COO and Executive Chairman in December 2023.

Frazier’s appointment followed the termination of top Modere distributor Justin Prince.

Whether Modere would have collapsed had Prince not been terminated is debatable but, as things played out, gives us a definitive moment Modere went into decline (Modere did terminate business operations across Asia in 2018 but that’s a bit too far back).

Prince’s termination saw two lawsuits filed. In Modere’s lawsuit, the company alleged Prince had “sabotaged and crippled” Modere from around August 2023.

It was a bit of an ironic turn of events, given Modere was accused of corporate sabotage by Nerium in 2017.

Prince (right) would go on to launch Make Wellness which, at least early on, was primarily made up of former Modere distributors.

As an aside, Make Wellness isn’t doing to well either. SimilarWeb tracked a near 50% reduction in Make Wellness website traffic from the US as of February 2025.

Getting back to Modere, the company further declined in early 2024 with the departure of more top distributors.

This resulted in Modere filing suit against LaCore Enterprises owned Frequense. After failing to secure an injunction, Modere dropped the case in July 2024.

Modere appears to have limped along since, until finally collapsing earlier today.

While companies collapsing is part of business, it should be noted that, up until as late as the end of February 2025, Modere was putting out misleading public statements.

As per a February 27th Modere press-release announcing a new Chief Revenue Officer hire;

“As Modere continues to expand its reach and accelerate growth, we are thrilled to welcome Catherine to our leadership team,” said Nate Frazier, Modere President and Chairman of the Board.

Going on to collapse a month and a half later, clearly Modere was neither in a state of expansion or “accelerated growth”.