The Pathway Sedona operates in the personal development MLM niche.

The Pathway Sedona’s website domain (“thepathwaysedona.com”), was registered in February 2023. The private registration was last updated on January 20th, 2025.

Heading up The Pathway Sedona are Eddie Travis and a woman going by “Allison”.

Eddie Travis appears to be a long-time MLM fraudster. Six years ago Travis was running Enthoozee, an MLM pyramid scheme:

Enthoozee has long-since collapsed. Today Enthoozee’s website domain (“enthoozee.com”), redirects to The Pathway Sedona’s website.

As per “Allison’s” The Pathway Sedona corporate bio;

I have had the privilege of aligning with Eddie’s visionary approach to life coaching since our paths first crossed in 2001 at a golf seminar in Southern California.

In 2017, I was honored with an invitation to join Enthoozee, further cementing my commitment to this field.

With a PhD in Clinical Psychology, I am thrilled to contribute my expertise to The Pathway Sedona Life Coaching Team.

The Pathway Sedona’s “Life Coaching” appears to be a baloney layer of attempted legitimacy;

The coaches learn how to use awareness, mindfulness, ego intuitiveness, movement understanding, human responsibilities, and a rigorous method of BRAIN WAVE PRACTICE to guide their clients to success and happiness.

I say baloney because, apart from the subject matter, The Pathway Sedona’s Life Coaching has nothing to do with its MLM opportunity.

The Pathway Sedona and Eddie Travis (right) appear to be based out of Arizona in the US.

With a claimed PHD in clinical psychology, it appears “Allison” might have too much to lose by disclosing her involvement in The Pathway Sedona.

Read on for a full review of The Pathway Sedona’s MLM opportunity.

The Pathway Sedona’s Products

The Pathway Sedona has no retailable products or services.

Affiliates are only able to market The Pathway Sedona affiliate membership itself.

The Pathway Sedona affiliate membership appears to provide access to its “life coaching”.

The Pathway Sedona’s Compensation Plan

The Pathway Sedona affiliates pay $500 to join the company. Commissions are paid when they recruit others who do the same.

It should be noted that The Pathway Sedona’s compensation plan marks the $500 tier as “phase 1”. It is unclear whether there are more expensive tiers.

Recruitment Commissions

The Pathway Sedona pays a $150 commission per affiliate recruited.

Residual Recruitment Commissions

The Pathway Sedona pays residual commissions via a binary compensation structure.

A binary compensation structure places an affiliate at the top of a binary team, split into two sides (left and right):

The first level of the binary team houses two positions. The second level of the binary team is generated by splitting these first two positions into another two positions each (4 positions).

Subsequent levels of the binary team are generated as required, with each new level housing twice as many positions as the previous level.

Positions in the binary team are filled via direct and indirect recruitment of affiliates. Note there is no limit to how deep a binary team can grow.

Residual recruitment commissions are paid as $50 per pair of matched recruited affiliates across the binary team (1:1 each side).

Matching Bonus

The Pathway Sedona pays a 20% Matching Bonus on residual recruitment commissions earned by personally recruited affiliates.

Joining The Pathway Sedona

The Pathway Sedona affiliate membership is $500. It is possible there are additional more costly tiers to join.

The Pathway Sedona Conclusion

There’s not much to The Pathway Sedona, it’s a simple MLM pyramid scheme.

With everyone in The Pathway Sedona signing up as an affiliate, nothing is marketed or sold to retail customers. This is a clear violation of the FTC Act and accompanying FTC guidelines.

The life coaching side of The Pathway Sedona is a carryover from Enthoozee. The Pathway Sedona appears to just be a reboot with a name change.

No idea when the MLM pyramid scheme was attached but Eddie Travis has been flogging his brand of personal development since at least 2010.

The bottom line is the coaching is irrelevant in light of Enthoozee and The Pathway Sedona being illegal pyramid schemes.

As with all MLM pyramid schemes, once affiliate recruitment dries up so too will commissions. This is inevitable and will result in The Pathway Sedona collapsing.

Math guarantees that when an MLM pyramid scheme inevitably collapses, the majority of participants lose money.