phoenix-power-rising-logoThere is no information on the Phoenix Power Rising website indicating who owns or runs the business.

The Phoenix Power Rising website domain (“”) was registered on the 21st of July 2012, with “Terri Petty” listed as the owner. An address in the US state of California is also provided.

Despite Petty appearing to be based out of California, the Phoenix Power Rising Terms and Conditions state:

This site (excluding third party linked sites) is controlled by the Company from its offices within the State of Nevada, United States.

Petty first launched Phoenix Power Rising back in June of 2012.

The scheme initially launched as a three-tier matrix cycler, with an advertised $850 ROI on each $100 investment.

The initial incarnation of Phoenix Power Rising collapsed around late 2012 / early 2013. The scheme was relaunched in April, 2016, with the current iteration the opportunity this review is based on.

Prior to Phoenix Power Rising, Petty ran “Project 4 Freedom 2010”. Launched in late 2010, Project 4 Freedom 2010 promised investors ROI of up to 400%.

By early 2011 the scheme had collapsed, with most investors losing money in the scheme.

Read on for a full review of the Phoenix Power Rising MLM opportunity.

The Phoenix Power Rising Product Line

Phoenix Power Rising has no retailable products or services, with affiliates only able to market Phoenix Power Rising affiliate membership itself.

According to the Phoenix Power Rising website, affiliate membership provides access to “down-loadable digital products”.

Advertising also features on the Phoenix Power Rising website, suggesting ad credits may also be issued.

The Phoenix Power Rising Compensation Plan

Phoenix Power Rising’s 2016 compensation plan appears to be a clone of their 2012 one, with the exception that matrix position fees have been increased. This corresponds with higher commission payouts.

Phoenix Power Rising use 2×3 matrices in their cycler.

A 2×3 matrix places an affiliate at the top of a matrix, with two positions directly under them:


These initial two positions form the first level of the matrix, with the second level generated by splitting each of the two positions int another two positions each (4 positions).

The third level of the matrix is generated by splitting each of the 4 second level positions again, resulting in 8 positions.

A complete 2×3 matrix houses fourteen positions, with commissions paid out as positions in the matrix are filled.

Positions in the matrix are filled via direct and indirect recruitment of Phoenix Power Rising affiliates. Positions can also be filled when existing affiliates cycle out of matrices they’ve filled.

In total there are three tiers to Phoenix Power Rising’s cycler, with commissions paid out as follows:

  • Matrix 1 (positions cost $120) – pays out $300 and cycles into Matrix 2
  • Matrix 2 – pays out $1500, generates a new Matrix 2 position and cycles into Matrix 3
  • Matrix 3 – pays out $7500 and generates a new Matrix 3 position

Joining Phoenix Power Rising

Affiliate membership with Phoenix Power Rising is tied to the purchase of at least one $120 matrix position.

The Phoenix Power Rising website states that affiliates may ‘may have as many positions as you wish‘.


Given Phoenix Power Rising is little more than a matrix cycler Ponzi scheme, the following sales pitch from the company website is all the more amusing;

Our Team has been in the internet industry for decades and we have enjoyed the good days, but as we all have, we experienced more of the bad days.

As time went by we noticed that only a few people ever really made the big pay day levels and the rest were left to move on hoping to find the next program that would help them with their financial goals.

We just got so tired of the designs that were made for the majority to fail and decided to take things into our own hands.

I am proud to introduce to you Phoenix Power Rising. We are strong! We are determined! We will strive to help you succeed!

The above suggests Terri Petty has been involved in numerous MLM underbelly schemes, most of which she’s lost money through.

How ironic that she uses that to promote yet another scheme, through which the majority of participants are mathematically guaranteed to lose money.

Phoenix Power Rising sees affiliates invest $120 on the promise of an eventual $9300 ROI.

To put that into context, each $9300 ROI requires seventy-seven $120 payments fed through Matrix 1. In reality this figure is actually higher, owing to the non-linear fashion in which affiliates will fill their respective matrices.

The initial launch of Phoenix Power Rising collapsed when newly invested funds slowed down. This in turn caused the scheme’s matrices to stall, with the only people making money being Terri Petty and a few of her early investors.

The reboot will play out the same, collapsing again once new affiliate investment at the $120 level dies down.

Petty has no doubt stacked the reboot with a bunch of new preloaded positions, poised to withdraw the majority of funds invested. And that’s on top of funds trapped in the system when it goes under.

As for the “down-loadable products” and advertising, these are attached to affiliate investment as a weak showing of pseudo-compliance.

The money and advertised ROI is what’s being traded here, as evidenced by Phoenix Power Rising’s refund policy:

There are no refunds allowed.

Don’t like the product you’re supposedly buying? Too bad.

Your money is gone and the only way to get it back is to recruit new Phoenix Power Rising victims.


Update 19th October 2017 – Following widespread investor losses since 2010, Terri Petty was arrested and charged with securities fraud on August 31st, 2017.