MaVie operate in the e-commerce, nutrition and travel MLM niches.

The company launched earlier this year and is headed up by Founder and CEO, Abboud Barakat.

As per Barakat’s MaVie corporate bio, his background is mostly in distribution and manufacturing of wellness and personal care products.

It also lead to the beginning of a ground breaking opportunity in the field of human DNA wellness tests.

This opportunity was based on wellness reports that measured an individual’s nutritional needs based on their personal genetic makeup.

Amazed with this scientific breakthrough that gave the ability to identify the wellness needs of any human being based on their DNA, About immediately pursued the commercial opportunity this presented.

MaVie was born from a partnership with a scientific team, dedicated to the provision of personalized wellness solutions.

Possibly due to his working behind the scenes in distribution, I was unable to independently verify these claims. Nor was I able to establish exactly which MLM companies Barakat (right) has worked with and when.

The MaVie compensation plan cites “Advanced Wellness Solutions PTE Ltd” as a parent company.

Advanced Wellness Solutions appears to be a Singapore corporation, however an address in Hong Kong is provided in the MaVie compensation plan.

Read on for a full review of the MaVie MLM opportunity.

MaVie Products

MaVie markets products across three categories; health, leisure and benefits.

We hear you, and we’ve handpicked travel deals that other travel agents only dream of.

With our wellness platform, we make sure you are in top shape for the perfect lifestyle with personalised health solutions that match your DNA.

With MaVie, you are part of our shopping community. Feel like a VIP, earn rewards and benefits when you shop with us.

Beyond vague marketing copy such as the above, MaVie fail to provide specifics on any of their products or services.

This includes retail pricing or how retail customers access any of the company’s offerings.

An “MV Preferred” signup page charges $299 and then a $68.99 four week subscription for access to

Mavie basic benefits and looking for additional lifestyle benefits.

Get access to dna-Wellness, dna-Travel and dna-Rewards benefits.

Beyond that no specifics are provided.

The MaVie compensation plan also details a $99.99 “Advantage” membership, however that doesn’t come up as an option on the MaVie website.

The MaVie Compensation Plan

The MaVie compensation plan revolves around the sale of memberships to recruited affiliates and retail customers.

Direct commissions are available, with residuals paid out through dual unilevel and binary teams.

MaVie Affiliate Ranks

There are fourteen affiliate ranks in the MaVie compensation plan.

Along with their respective qualification criteria, they are as follows:

  • Independent Lifestyle Associate – sign up as a MaVie affiliate and be commission qualified
  • Lifestyle Qualified Associate – generate at least 25 PV a month, recruit at least two affiliates who each generate at least 40 PV a month and generate and maintain two active retail membership subscriptions
  • Lifestyle Senior Associate I – maintain 25 PV a month, generate 1000 GV in weaker binary side volume each week or 4000 GV in new volume for the month, recruit and maintain at least two Lifestyle Qualified Associate or higher ranked affiliates (each with min 40 PV a month) and maintain two active retail membership subscriptions
  • Lifestyle Senior Associate II – maintain 25 PV a month, generate 2000 GV in weaker binary side volume each week or 8000 GV in new volume for the month, recruit and maintain at least three Lifestyle Qualified Associate or higher ranked affiliates (each with min 40 PV a month) and maintain two active retail membership subscriptions
  • Lifestyle Executive – maintain 25 PV a month, generate 4000 GV in weaker binary side volume each week or 16,000 GV in new volume for the month, recruit and maintain at least two Lifestyle Senior Associate I or higher ranked affiliates (each with min 40 PV a month) and maintain two active retail membership subscriptions
  • Lifestyle Senior Executive – generate 50 PV a month, generate 8000 GV in weaker binary side volume each week or 32,000 GV in new volume for the month, generate 8000 GV in unilevel team volume a week or 32,000 GV over a month, recruit and maintain at least two Lifestyle Senior Associate II or higher ranked affiliates (each with min 40 PV a month) and generate and maintain four active retail membership subscriptions
  • Lifestyle Executive Director – maintain 50 PV a month, generate 15,000 GV in weaker binary side volume each week or 60,000 GV in new volume for the month, generate 15,000 GV in unilevel team volume a week or 60,000 GV over a month, recruit and maintain at least two Lifestyle Executive or higher ranked affiliates (each with min 40 PV a month) and maintain four active retail membership subscriptions
  • Lifestyle International Director – maintain 50 PV a month, generate 30,000 GV in weaker binary side volume each week or 120,000 GV in new volume for the month, generate 30,000 GV in unilevel team volume a week or 120,000 GV over a month, recruit and maintain at least two Lifestyle Senior Executive or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle Global Director – maintain 50 PV a month, generate 60,000 GV in weaker binary side volume each week or 240,000 GV in new volume for the month, generate 60,000 GV in unilevel team volume a week or 240,000 GV over a month, recruit and maintain at least two Lifestyle Executive Director or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle Executive Global Director – maintain 50 PV a month, generate 100,000 GV in weaker binary side volume each week or 400,000 GV in new volume for the month, generate 100,000 GV in unilevel team volume a week or 400,000 GV over a month, recruit and maintain at least two Lifestyle International Director or four Lifestyle Executive Director or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle International President – maintain 50 PV a month, generate 150,000 GV in weaker binary side volume each week or 600,000 GV in new volume for the month, generate 150,000 GV in unilevel team volume a week or 600,000 GV over a month, recruit and maintain at least two Lifestyle Global Director or four Lifestyle International Director or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle Global President I – maintain 50 PV a month, generate 250,000 GV in weaker binary side volume each week or 1,000,000 GV in new volume for the month, generate 250,000 GV in unilevel team volume a week or 1,000,000 GV over a month, recruit and maintain at least two Lifestyle Executive Global Director or four Lifestyle Global Director or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle Global President II – maintain 50 PV a month, generate 400,000 GV in weaker binary side volume each week or 1,600,000 GV in new volume for the month, generate 400,000 GV in unilevel team volume a week or 1,600,000 GV over a month, recruit and maintain at least three Lifestyle Executive Global Director or five Lifestyle Global Director or higher ranked affiliates and maintain four active retail membership subscriptions
  • Lifestyle Global President III – maintain 50 PV a month, generate 600,000 GV in weaker binary side volume each week or 2,400,000 GV in new volume for the month, generate 600,000 GV in unilevel team volume a week or 2,400,000 GV over a month, recruit and maintain at least four Lifestyle Executive Global Director or seven Lifestyle Global Director or higher ranked affiliates and maintain four active retail membership subscriptions

Note that unilevel team volume requirements are capped at no more than 40% from any one unilevel leg.

Commission Qualification

To qualify for membership commissions a MaVie affiliate must be up to date with membership fees and generate at least 25 PV a month.

Membership Fee Commissions

MaVie’s Preferred membership costs $299.99.

If a recruited affiliate or retail customers purchases the membership the affiliate who recruited/referred them receives a $27 commission.

Residual Membership Fee Commissions

MaVie pay residual membership fees via a unilevel compensation structure.

A unilevel compensation structure places an affiliate at the top of a unilevel team, with every personally recruited affiliate placed directly under them (level 1):

If any level 1 affiliates recruit new affiliates, they are placed on level 2 of the original affiliate’s unilevel team.

If any level 2 affiliates recruit new affiliates, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.

MaVie cap residual membership fee commissions at three levels of recruitment.

Commissions are paid on monthly membership fee renewal fees by affiliates in the unilevel team and their retail customers.

GV is calculated at a rate of 90% of the fees paid.

GV generated via payment of membership fees is tallied up and, once the following quotas are met, commission rates are as follows:

  • 400 GV on level 1 (personally recruited affiliates and referred retail customers) – 5% of membership fee renewal volume on level 1
  • 400 GV on level 1 and 1000 GV on level 2 – 5% on level 1 and 4% on level 2
  • 400 GV on level 1, 1000 GV on level 2 and 2500 GV on level 3 – 5% on level 1, 4% on level 2 and 3% on level 3

Again, the GV referenced above is for membership renewal fees only.

Any other GV generated across the three unilevel team levels does not count toward residual membership fee commissions.

Residual Commissions

MaVie pay residual commissions via a binary compensation structure.

A binary compensation structure places an affiliate at the top of a binary team, split into two sides (left and right):

The first level of the binary team houses two positions. The second level of the binary team is generated by splitting these first two positions into another two positions each (4 positions).

Subsequent levels of the binary team are generated as required, with each new level housing twice as many positions as the previous level.

Positions in the binary team are filled via direct and indirect recruitment of affiliates. Note there is no limit to how deep a binary team can grow.

At the end of each week MaVie tallies up sales volume generated across both sides of the binary team.

MaVie affiliates are paid 10% of sales volume generated on their weaker binary team side.

There is also an additional “Doubling Team Bonus” paid out, which is paid out on up to 5000 GV generated on the weaker binary team side.

  • regular residual commissions are paid out at a rate of 9% cash and 1% in product credit (excludes membership fees)
  • the Doubling Team Bonus is paid out at a flat 10% rate in cash

Weekly residual commission caps based on rank apply to regular residual commissions and the Double Team Bonus combined.

  • Lifestyle Qualified Associate – $250
  • Lifestyle Senior Associate I – $500
  • Lifestyle Senior Associate II – $750
  • Lifestyle Executive – $1500
  • Lifestyle Senior Executive – $2500
  • Lifestyle Executive Director – $3500
  • Lifestyle International Director – $5000
  • Lifestyle Global Director – $10,000
  • Lifestyle Executive Global Director – $15,000
  • Lifestyle International President – $22,000
  • Lifestyle Global President – $35,000
  • Lifestyle Global President II – $45,000
  • Lifestyle Global Presidnt III – $70,000

Note that a MaVie affiliate must be generating 40 PV a month to qualify for residual binary commissions.

Matching Bonus

MaVie pay a Matching Bonus on residual commissions earned by unilevel team affiliates.

This is the same unilevel team structure used to pay Residual Membership Fee Commissions (see above).

MaVie affiliates earn the Matching Bonus on up to 10 unilevel team levels based on rank:

  • Lifestyle Executives earn a 10% match on level 1 (personally recruited affiliates
  • Lifestyle Senior Executives earn a 10% match on level 1 and 5% on level 2
  • Lifestyle Executive Directors earn a 10% match on level 1 and 5% on levels 2 and 3
  • Lifestyle International Directors earn a 10% match on level 1 and 5% on levels 2 to 4
  • Lifestyle Global Directors earn a 10% match on level 1 and 5% on levels 2 to 5
  • Lifestyle Executive Global Directors earn a 10% match on level 1 and 5% on levels 2 to 6
  • Lifestyle International Presidents earn a 10% match on level 1 and 5% on levels 2 to 7
  • Lifestyle Global Presidents earn a 10% match on level 1 and 5% on levels 2 to 8
  • Lifestyle Global President IIs earn a 10% match on level 1 and 5% on levels 2 to 9
  • Lifestyle Global President IIIs earn a 10% match on level 1 and 5% on levels 2 to 10

Global Leadership Pool

MaVie take 1% of weekly global sales volume (excludes membership fees) and place it into the Global Leadership Pool.

At the end of each week, Lifestyle Director and higher ranked affiliates each receive one Global Leadership Pool equal share.

Presidential Pool

MaVie take 2% of weekly global sales volume (excludes membership fees) and place it into the Presidential Pool.

Lifestyle Global President and higher ranked MaVie affiliates qualify for shares in the Presidential Pool based on unilevel team volume.

Each point of sales volume generated in an affiliate’s unilevel team (including their own PV) equates to one share in the pool.

Note that no more than 40% of total volume counted can originate from a single unilevel team leg.

Once shares for all Lifestyle Global President and higher ranked affiliates have been calculated, the Presidential Pool for that week is split up per share and paid out accordingly.

Note that if the sum total of commissions paid out company-wide in any week exceeds 50%, the Presidential Pool is adjusted down until total commissions paid out is reduced to 50%.

Joining MaVie

MaVie affiliate membership is $69.99 and then $18.99 every four weeks.

Conclusion

The legitimacy of the MaVie MLM opportunity lies in the retail viability of a $299 and then $68.99 a month MV Preferred membership.

As our valued customer, you have privileged access to a host of MaVie exclusive offers that give you a head start on living the life you deserve.

MV Preferred membership provides access to travel discounts, an e-commerce portal and the DNA kit platform.

And at a retail level, $1057.89 annually just for access to things is inevitably going to be a hard sell.

The good news is that while MaVie affiliates can certainly self-fund their monthly PV requirements;

While not required, if you’d like you can be your own customer when you have a personal membership.

Affiliate ranks require two to four retail MV Preferred memberships to be sold and maintained.

The affiliate membership to retail membership ratio could still be skewed if there’s more MaVie affiliates with memberships than retail customers.

I initially attributed the completely anti-consumer approach to providing retail pricing beyond the MV Preferred membership to a lack of retail focus, but to their credit MaVie have made a good-faith effort to encourage retail membership sales (up to four must be maintained at the higher ranks).

This however brings us back to retail viability of the MV Preferred membership, which to be honest I’m just not seeing.

With the exception of the DNA kit, of which I’m aware of at least one MLM alternative, there are a plethora of options for discount travel and e-commerce cashback portals.

Most of these options are free and opt for a merchant pays model.

MaVie double-dip, receiving both merchant commissions and fees from their affiliates.

This is how MaVie Dollars and the e-commerce cashback are funded.

There’s nothing inherently wrong with these models, just that for over $1000 a month they’re not even remotely attractive at a retail level.

With respect to the compensation plan, MaVie provide a solid MLM foundation that’s primarily rooted in sales of the MV Preferred membership.

Two things I didn’t quite understand though; the first being 40 PV required for residual binary commissions.

The MaVie compensation plan contradicts itself, by also stating that Lifestyle Qualified Associates earn residual binary commissions.

The monthly required PV for Lifestyle Qualified Associates is only 25 PV a month.

In an effort to be cautious I’ve gone with providing a 40 PV requirement, but which is it?

And why is 40 PV the minimum cited for rank qualification criteria when the specified ranks have a monthly PV requirement of 50 or more?

The second point of contention is the Doubling Team Bonus.

The Doubling Team Bonus pays an effective 200% on the first 5000 GV generated on the weaker binary side.

Sounds flashy but why not just bake this into a single residual commission. I’m not really seeing the need to make it complicated with a separate commission explanation.

20% paid on the first 5000 GV and then 10% on any additional volume – that’s pretty much all that’s happening (factor in the 1% product credit if you want to get technical).

The bottom-line?

If you can find retail customers willing to shell out $1000+ a year for access to discounts, you might be able to carve out a successful MaVie business.

Good luck with that, because you’re probably going to need it.

 

Update 16th June 2020 – Following a failed merger with Uforia Science earlier this year, MaVie has now been acquired by Ariix.