effort-profiting-logoEffort Profiting launched recently and list coporate bios for four of their management staff on their website.

Trouble is, not one of these profiles is real.


As above, all four images used to represent the names provided are stock images that have been copy and pasted from other sites (the first image alone has over 600 similar hits in Google).

Throw in the generic bio copy used in each profile and it’s likely that the people listed as running Effort Profiting do not exist.

Two addresses in the UK appear on the Effort Profiting website. The first has a prominent spelling mistake in it and the second is a residential address.

Using fake addresses in the UK is a hallmark of Indian scammers.

Supporting this is the use of the name “Ravi Kiran” as CEO of the company and robotic voiceovers in Effort Profiting marketing videos.

Statistical data from Alexa also reveals an estimated 78.9% of traffic to the Effort Profiting website domain originates from India.

As always, if a MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

The Effort Profiting Product Line

Effort Profiting has no retailable products or services, with affiliates only able to market affiliate membership to the company itself.

After an affiliate has joined Effort Profiting, they are then able to invest in units and purchase matrix cycler positions.

The Effort Profiting Compensation Plan

The Effort Profiting compensation plan revolves around affiliates signing up and then investing in units and matrix cycler positions.

Unit ROIs

Effort Profiting offer affiliates two investment options, $10 and $40 units.

$10 units pay out an advertised 3.5% daily for 40 days (140% total ROI). Each unit is also bundled with advertising credits, which can be used to display advertising on the Effort Profiting website.

To qualify for $10 unit ROIs affiliates must complete company-supplied surveys daily.

$40 units pay out an advertised 4% daily for 40 days (160% total ROI). Note that in order to invest in $40 units, all Effort Profiting affiliates must first pay a one-time $2.50 participation fee.

Matrix Cycler

Effort Profiting offer affiliates participation in a series of matrix cyclers. The matrix structure used is that of a 3×3 matrix.

A 3×3 matrix places an affiliate at the top of a 3×3 matrix, with three positions directly under them (level 1).


In turn, these three positions branch off into another three positions each, and then again to form the third level of the matrix.

Positions in the matrix are filled when affiliates purchase positions in any one of the four matrix cycler levels offered.

  • Matrix Club Starter ($10) – $48
  • Club I Silver ($50) – $350 plus re-entry into a new Club I Silver matrix
  • Club II Gold ($350) – $2500 or a “one week all expense fully paid vacation to Dubai” and entry into a Club III Diamond matrix
  • Club III Diamond ($1000) – $12,000 and re-entry into a new Club III Diamond matrix

A $5 referral commission is paid anytime a personally recruited affiliate purchases a position in a Club I Silver matrix.

A 10% matching bonus is also paid on commissions earnt by personally recruited affiliates when they cycle out of any of the four available matrices.

Finally, affiliates who cycle out of four Club III Diamond matrices receive a $40,000 bonus and share in 2% of Effort Profiting’s company-wide revenue.

Joining Effort Profiting

Affiliate membership with Effort Profiting is free, however affiliates will need to invest in either units or matrix cycler positions in order to earn commissions.

As such, the defacto minimum affiliate costs in Effort Profiting are as follows:

  • $10 unit investment – $10
  • $40 unit investment – $2.50 one-time fee plus $40
  • matrix cycler positions – $10 to $1000

Any additional unit investment and/or purchase of matrix cycler positions will add on to this initial minimum cost.


At its core, Effort Profiting can be broken down into a series of three Ponzi schemes.

The first are the $10 units. Affiliates invest $10 and are then paid an advertised 3.5% daily ROI for 40 days.

The second are the $40 units. Affiliates invest $40 and are then paid an advertised 4% daily ROI for 40 days.

The third are the matrix cyclers, which offer four levels of investment and promises of a cash ROI once enough new positions have been purchased (filled positions in the matrices).

With nothing being bought and sold to retail customers, all that’s happening here is the shuffling of new affiliate money to pay off existing investors.

As with all Ponzi schemes, once new unit and matrix cycler investment slows down Effort Profiting will be unable to meet its ROI obligations.

This will first manifest itself in the $40 unit ROIs, which are advertised as paid every half hour.

With anonymous ownership of Effort Profiting in India, what’s likely is the admin has preloaded both the unit and matrix cycler levels of the scheme.

Enough affiliates sign up and invest their money, the admin withdraws it through the system (advertising their withdrawal as commissions paid out to lure new suckers on board), and when it all inevitably comes crashing down – the admin and their buddies do a runner.