Awakend ships Zenith… with different ingredients?
After months of nonsense and at times even flat out lies, Awakend has finally begun shipping its Zenith weight loss supplement.
Just one problem… the shipped Zenith has completely different ingredients to what Awakend has been marketing since August.
Awakend’s whole Zenith marketing schtick was bringing back a product tied to patent dispute litigation stretched over a decade.
Said patent expired earlier this year, but the dispute isn’t set to be resolved until next March.
The patent in question pertains to Trisynex, a “polysaccharide cellulosic blend”. Specifically, Trisynex is “a dietary supplement of modified cellulose and cetylated fatty acids”.
Up until very recently, this was Zenith’s nutritional label as provided to Awakend distributors:
Each Zenith capsule includes 1200mg of “Zenith complex”, made up of a “proprietary blend of viscous polysaccharides and cetylated fatty acids”.
Over the past week Awakend distributors began to receive shipments of Zenith.
Here’s the label on shipped bottles of Zenith:
Zenith still contains “Zenith complex”, but now it’s 1200mg of combined hydroxypropyl methylcellulose and Celadrin.
Celadrin is an cheap and readily available anti-inflammatory supplement that targets joints:
As far as I know, Celadrin wasn’t in the original Trisynex formulated product that Awakend claims to be bringing back to market.
Things get even murkier when we take a look at TrimFit’s product label:
TrimFit is Trisynex marketed and sold by First Fruits Business Ministries (the other side of the Trisynex patent dispute litigation).
Trimfit is 900mg of hydroxypropyl methylcellulose, a “polysaccharide cellulosic blend”.
In other words, Awakend are “diluting” their Trisynex formulation with Celadrin – which wasn’t disclosed to distributors prior to purchase.
If my primary goal is weight loss and I don’t have mobility issues, why do I need Celadrin? I also don’t believe Celadrin was in the original Max WXL formula – but I could be wrong.
Ongoing patent dispute issues aside, Zenith is also marketed on the 2009 study pertaining to Trisynex.
Supplementation with a proprietary blend of modified cellulose and cetylated fatty acids during an 8-week weight loss program exhibited favorable effects on adipocytokines and regional body composition.
Trisynex is cited in the study but not Celadrin. “Cetylated fatty acids” are mentioned as above, but there’s no indication it’s the same formula.
In any event, Awakend including Celadrin in Zenith raises the question of just how much Trisynex there is in the product.The exact ratio of Trisynex and Celadrin in Zenith is not disclosed.
As for Celadrin, this is potentially another wormhole but it was originally owned by Imagenetix. The current trademark appears to be owned by TriPharma (now dba Vietal Nutrition).
A bottle of 120 TrimFit capsules retails for $39.95 ($31.96 on monthly autoship).
Celadrin is available for as little as $13.39 for 90 capsules.
A month’s supply of Zenith will set you back $135 as an Awakend distributor.
Update 18th November 2022 – The TrimFit nutritional label cited in this article is from a retailer’s website.
A reader sent in an updated TrimFit label:
Thee primary difference is the hydroxypropyl methylcellulose is upped to 1220 mg over 900 mg. This is slightly over Zenith’s 1200 mg, and there’s no mention of Celadrin.
Update 20th January 2023 – The March 28th patent trial has been rescheduled to November 14th, 2023.
For the record; I am NOT connected to Awaken nor, to the best of my knowledge, any of its participants.
That being said, based on cursory first glance Celedrin is simply a patented combination of cetylated, esterified fatty acids and the hydroxypropyl methylcellulose (HPMC), is a semisynthetic, inert, viscoelastic polymer used primarily in eye drops, as well as an excipient and controlled-delivery component in oral medicaments…
given the original label stated “proprietary blend of viscous polysaccharides and cetylated fatty acids” and the dosage on both is 1200mg it appears that there is not necessarily any “dilution” but rather a tighter specification of the actual contents of the proprietary blend…
Thank you for all of your dedication to exposing this scam. It’s so messy and not only truly fascinating but dangerous and wreckless!
I’ve been sharing the court docs all over social media to try to help people know the truth about it.
Has that changed the formula from the 2008 study then? I haven’t seen Celedrin on any label prior to Zenith.
Last pricing on distributor Facebook page for the product was retail of $160 per bottle (30 day supply) plus shipping & around $145 per bottle (30 day supply) on an auto ship scheme. Why would a fat loss product need an anti-inflammatory additive? Possibly to combat gastric cramping?
The Technical Data Sheet for Trysinex lists the ingredients as Hydroxypropyl Methylcellulose (HPMC) and myristic acid.
knowde.com/stores/first-fruits-business-ministry-llc/products/trisynex
Celadrin (proprietary blend of special cetylated, esterified fatty acids [cetyl myristoleate, cetyl myristate, cetyl palmitoleate, cetyl laurate, cetyl palmitate, cetyl oleate]
So no – not the same. The Lepitrim Product lists Celadrin – but the Trysinex product does not.
And it appears Lepitrim was caught up in the Trysinex mess too.
jusmundi.com/en/document/decision/en-imagenetix-inc-v-tripharma-llc-and-evan-dameshek-final-award-wednesday-2nd-november-2011
Which was studied in Texas, not CT like the Awakend team promotes.
The Awakend beta group used the fiber supplement before 3 meals – not 2 as being marketed.
Danelle claiming it’s the amount of active per day that works – but does not explain why the beta group couldn’t just use 3 capsules in 2 meals.
So no – the beta group used a different routine, the clinical a different formula.
A reader just wrote in to remind me we included Max WLX’s nutritional label in another article.
Celedrin isn’t mentioned. AFAIK Trisynex and Zenith’s Zeledrin blend are two different formulas (ingredients might be common but it’s not 1:1 ratio).
Google the address. Its a postnet.
Article updated with current TrimFit nutritional label.
I am in their corporate and founding members groups on fb. (I swear I have not signed up and I didn’t even answer the questions for the founder’s group so I have no idea how I got in – I have a teeny tiny youtube in the anti-mlm space.
Sorry for the essay!) No one is asking questions about the different labels. The founder, Danelle Meoli, is doing trainings that are sooooo outdated and they are all raving about it.
So much cognitive dissonance and they have only been around for a few months… yikes! I’m here to call them out!
Digging into the Lepitrim legal issue from the link posted earlier from 2006-2011- it is apparent that Evan Dameshek felt that he could ‘alter’ the formula and sell it to multiple MLM and non MLM companies and refer them all to the UConn study, because the proof of concept work at UMinn showed that various viscous polysaccharides with cetylated acids could impact leptin.
They marketed it via Youngevity, MaxXL, Unicity, and even showed it to Nutrilite. All thinking they had some exclusive formula – when it was just various tweaks to the formula that was studied.
So if they are NOT using the exact formula studied – they should not be making claims using that UConn study. And from the label – it does not appear they are using the exact same formula.
And if all these other companies at some time have offered (or still offer) the ‘formula’ then how is it that Awakend has ‘brought it back’. And – BTW – mulitple fiber studies show impact on leptin, not just viscous polysaccharides.
As to the study -Mack Attack on youtube does a great video breaking down how the study showed no difference between placebo and control in month 1 – and only with use of a dexascan showed difference in Month 2.
He lays out the issues with a dexascan very well. A worthy video for anyone wondering what the heck is this.
This entire company will go belly up soon–and I doubt if it will take very long. No customers are going to continue to pay $160 a month (if you count shipping and tax) to stay on authorship.
And soon it will be only the ridiculous “founders” who bought the NFTs are the only ones buying the product.
People are going to figure out really quick that it does not work.
Oh …..
You’re gonna Love this …… I just got this from One of My Peeps …..
So somebody asked in the Group …. why the Labels were changed ….. and It was being Sold One way and Now it is a Different Formulation …..
And the Answer they got was — ” They wanted to Surprise You” ……
LMAO ….. You have got to be kidding ….. Well …. I am sure they ALL got Surprised !!!!
My cardiologist wants to know how much celadrin is in the capsules since it can act as a blood thinner and if you are on a prescribed blood thinner it might interfere with your meds and blood! Nobody has yet to give me an answer!
Omg so Happy I saw this . Was gonna order. I knew it. So expensive and dont work. Thanks for warning us.
On a zoom – Danelle just said they are launching it into 3 capsules twice a day instead of 2 capsules twice a day.
Claiming same amount of active – but that going to 3 capsules twice a day helps with pill fatigue, for people who don’t want to remember it – that less in each pill so that some who feel 2 pills is too full with no results.
Ok. Is it me or how does that work? Same mg – but better results? Makes zero sense.
Pill fatigue from 2 capsules to 3 – makes it worse. Same amount of active – how does that make it less full in the stomach. Several saying they have gained weight, not lost weight.
“Pill fatigue” sounds an awful lot like active ingredient resistance.
Also how is 3 capsules the same mg of active ingredients as 2 capsules? It’s literally 33% more being ingested.
Awakend is shipping their bovine capsules this week. Interesting they added ‘calcium carbonate’ to the formula, and moved it to 3 capsules twice a day.
Despite the calcium carboniate not being in the clinical formula, they are still making claims it is the clinically studied formula.
And while they are saying it’s good to have calcium -they forgot that fiber slows calcium absorption. Maybe it was added to help fight gas?
I just ordered TrimFit for $39 free shipping – ORIGINAL FORMULA.
I wish I never got involved with Awakend. They all seem to forget that karma is real.
If we bought into Awakend and they delivered a different product than what was presented to us to invest in (founding member) then how can we get our money back?
I have already requested it and they said i signed an agreement but this agreement is no where to be found and they won’t produce it.
If you didn’t get what you paid for and a refund isn’t being honored, then your options would be FTC and/or a lawyer.