VoxxLife Review: Athletic enhancing socks and insoles
VoxxLife provide no information on their website about who owns or runs the company.
The VoxxLife website domain (“voxxlife.com”) was first registered on February 14th, 2015. The registration was recently updated on January 12th, 2017.
Jay Dhaliwal is listed as the domain owner, with an address in Ontario, Canada also provided.
Further research reveals VoxxLife marketing videos crediting Dhaliwal as founder and CEO of the company. Why this information is not provided on the VoxxLife website is unclear.
On his LinkedIn profile, Dhaliwal cites himself as President and CEO of Voxx Sports Inc. since 2010.
VoxxLife marketing videos suggest VoxxLife is an MLM opportunity that markets Voxx Sports Inc’s developed products.
As far as I can tell, VoxxLife is Dhaliwal’s first executive MLM venture.
Read on for a full review of the VoxxLife MLM opportunity.
VoxxLife Products
VoxxLife market a range of socks and insoles they claim are ‘embedded with Voxx HPT technology‘.
Voxx HPT is a “proprietary wellness and performance technology”.
VOXX HPT is a very specific sequence and pattern of neuroreceptor activation on the bottom of the feet that triggers a signal that aides in the brainstem reaching homeostasis.
The VOXX HPT pattern is woven or molded into different iterations of products including hosiery and footwear accessories.
The documented results and benefits arising from the products incorporating the VOXX HPT pattern include enhanced pain relief and management, especially PDN pain, enhanced postural stability and balance, and improved mobility and overall energy levels.
Voxx Stasis are athletic performance socks that VoxxLife claim will ‘take your athletic performance to new levels‘.
- soft touch top that holds the sock in place
- ergonomic y-heel that keeps the heel from slipping
- engineered 2 zone arch for stability and support
- advanced nano-tech yarn guards against blisters, offers anti-bacterial protection and moisture resistance
- ankle hinge for better range of motion and
- Voxx HPT increases strength and balance
VoxxLife Stasis socks are available in knee-high ($45), crew ($40), mini-crew ($30), no-show ($30), wellness ($35) and liner ($30) varieties.
VoxxSol are VoxxLife’s range of insoles.
Lack of stability and balance account for 95% of foot and back pain issues.
VoxxLife insoles with VoxxHPT optimize the users stability and balance at the nervous system.
Find relief from those aches and pains with drug free proven technology.
VoxxSol are available in Bliss, Classic and Rush varieties at $45 for medium and large and $50 for XL.
The VoxxLife Compensation Plan
The VoxxLife compensation plan pays affiliates to sell Voxx Sports Inc products to retail customers.
Affiliates are also rewarded for building a downline sales team, with a particular emphasis on focusing on the first few levels of their unilevel team.
VoxxLife Affiliate Ranks
There are seven affiliate ranks within the VoxxLife compensation plan.
VoxxLife affiliates can qualify for ranks either by recruitment or team volume criteria.
Recruitment Criteria
- Associate – sign up as a VoxxLife affiliate
- Qualified Associate – generate 100 PV a month and recruit at least one affiliate
- Team Leader – maintain 100 PV a month and recruit at least four affiliates (two of which must be Qualified Associate ranked)
- Director – maintain 100 PV a month and have at least two personally recruited Qualified Associates and two Team Leaders in your downline
- Managing Director – generate 200 PV a month and have at least two personally recruited Directors in your downline
- Vice President – maintain 200 PV a month and have at least four personally recruited Managing Directors in your downline
- Regional Vice President – maintain 200 PV a month and have at least four personally recruited Vice Presidents in your downline
PV stands for “Personal Volume” and is sales volume generated by retail sales and a VoxxLife affiliate’s own purchase of product.
Team Volume Criteria
- Associate – sign up as a VoxxLife affiliate
- Qualified Associate – generate $2000 GV a month across three unilevel team levels
- Team Leader – generate $5000 GV a month across three unilevel team levels
- Director – generate $25,000 GV a month across three unilevel team levels
- Managing Director – generate $60,000 GV a month across three unilevel team levels
- Vice President – generate $150,000 GV a month across three unilevel team levels
- Regional Vice President – generate $350,000 GV a month across three unilevel team levels
GV stands for “Group Volume” and is sales an affiliate’s own PV and that of their downline.
Retail Commissions
VoxxLife affiliates earn a 25% commission on retail product orders.
Recruitment Commissions
When a VoxxLife affiliate signs up, the affiliate who recruited them is paid a commission.
How much of a commission is paid out is determined by how much the newly recruited affiliate spends in fees:
- Bronze / Launch Kit ($200) – $40
- Silver Kit ($400) – $80
- Gold Kit ($600) – $120
Residual Commissions
Residual commissions in VoxxLife are paid out via a unilevel compensation structure.
A unilevel compensation structure places an affiliate at the top of a unilevel team, with every personally recruited affiliate placed directly under them (level 1):
If any level 1 affiliates recruit new affiliates, they are placed on level 2 of the original affiliate’s unilevel team.
If any level 2 affiliates recruit new affiliates, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.
VoxxLife cap payable unilevel levels at eight, with commissions paid out as a percentage of sales volume generated across these eight levels.
- Associate – no residual commissions
- Qualified Associate – 20% on level 1 and 2% on level 2
- Team Leader – 20% on level 1 and 2% on levels 2 and 5
- Director – 20% on level 1, 2.5% on levels 2 to 6 and 1% on levels 7 and 8
- Managing Director and higher – 20% on level 1 and 2.5% on levels 2 to 8
Joining VoxxLife
VoxxLife affiliate membership is $40 for a “membership product” and then $200 to $600 for a “Business Builder Kit”.
- Bronze / Founder – $200
- Silver – $400
- Gold – $600
The primary difference between the above kits is bundled VoxxLife products.
Conclusion
VoxxLife’s medical claims about their socks and insoles are abundant on the company’s website and marketing material.
Lack of stability and balance account for 95% of foot and back pain issues.
Independent testing has shown increases in Power, Balance, Stability, Range of Motion and Recovery. Voxxsols are proven to be 98% effective at relieving plantar fasciitis.
Plantar Fasciitis is a heel condition that apparently Voxxsols are 98% effective at relieving.
Typically this sort of stuff is a red flag in MLM but VoxxLife do provide information about “independent testing and validation”.
These include
- California Sports Institute – 50 subjects in a double-blind study
- Liuna – 69 members using SWAY Medical software
- The Golf Lab – double-blind study of 72 golfers for distance and accuracy improvements
- “3rd party rehab clinics” conducted a “1000 person study … on foot pain and energy levels”
Another claim published on the VoxxLife website is a cyclist wearing Voxx HPT produced 22% more power than without.
If you’re an athlete, the sports performance side of things is self-explanatory. If you’re not athletic, then the medical claims are probably what you’re going to focus on.
Personally I don’t have any foot problems, nor could I justify $35-$50 socks or insoles as a preventative measure I’m not really sold on.
Insoles I kind of get, but how much “technology” can you really cram into a sock?
From a marketing perspective, even if you are able to find an interested audience, there’s also the problem of repeat business to consider.
Socks and insoles aren’t exactly a regular consumable, so retailing the products for repeat business might be an issue.
That said foot pain and injury is pretty widespread so there’s potentially a big market there, albeit a highly competitive one.
On the flip side if you’re considering VoxxLife as a business opportunity, $45 isn’t much to spend to evaluate the insoles for at least a month (the socks too I suppose if you’re interested).
Moving onto the business model, VoxxLife do pay recruitment commissions, however recruitment in general obviously isn’t a primary focus.
How many socks are affiliates going to buy month after month?
Products are bundled with the affiliate kits, so without a significant monthly spend it’s a bit hard to make the chain-recruitment argument.
Anyone who tries is probably going to burn themselves out pretty quickly for a few hundred dollars at best.
One thing you can do to check if your potential upline is trying to work a recruitment-based business is see how they’re rank qualifying.
If it’s based on recruitment criteria, are they generating their monthly PV via self-purchase or genuine retail sales?
If it’s team volume based, are they generating PV and if so, again is it self-purchase volume or genuine retail sales?
What you want to see is a healthy mix of retail volume in their total PV. A lack of which suggests the affiliate isn’t going to be a VoxxLife affiliate for too long (I just can’t see recruitment as a long-term income strategy here).
I do think the affiliate kits could be better priced though. $240 is a bit steep considering the socks/soles themselves are less than $50. A $100 or so kit option is needed IMO to cater to those who don’t wan to spend hundreds on socks and soles upfront.
If your potential upline is generating retail sales, you’ve evaluated VoxxLife’s insoles and/or socks and you think you’ve got a shot at marketing them to a wider customer-base, good luck!
Update 18th July 2023 – VoxxLife has spun off The Super Patch Company.
VoxxLife is still operational but appears to have taken a backseat to the relatively newer venture.
It’s just fancy compression socks. Phooey. There’s conflicting info on whether compression socks do any good in medical studies.
I honestly don’t know about these alleged studies. California Sports Institute does exist, but they are best known to be host for Canadian Football League’s tryouts and sports training than as a famous sports testing lab.
Indeed, sports equipment testing was not even mentioned on the website or facebook page. I feel this so-called double-blinded study was more of a sponsored shindig.
A socks mlm? Well, that’s different. I’m waiting to be a founding member of the first razor blade and shaving cream mlm.
They’d have to manufacture them with high tech German precision blades. I’m talking the BMW of steel blades.
Should be an easy retail sale.
Nice article Oz. One section needs correction. The only requirement to enroll is the $40 membership kit which contains a large sample of all of the available brochures, order forms, advertising items (pen and decal) and 1 pair of socks. No commission is paid on this.
At the time of enrollment the company offers an optional Sample Kit of $400 worth of socks and insoles for $200.
This $200 is commissionable but the Associate does not get to pick sizes and/or styles. After enrollment the Associate may order as needed at a 25% discount with no minimum.
If the Associate orders $200 of product they get 1 free item (Bonze bonus). If they order $400 worth of product, they get 4 free items (Silver bonus) and if they order $600 of product they get 9 free items (Gold bonus).
When the company launched Canada the first 250 Associates were considered Founders. Now that they launched in the US the first 2500 Associates are offered Founder positions.
Founder positions do not cost anything and do not generate additional commissions. They simply grandfather the Associate into all 7 Rank Advancements without qualification.
There are only about 100 of these positions left in the US and when they are gone, they are gone.
As good as your review was, your buddy Chang’s journalistic comments were pure garbage. Must have gotten his investigation training at CNN.
Was that always the case? It’s going back a while now but I recall the kits weren’t optional when I wrote the review.
I am a sceptic and was not easily sold on these insoles and socks. I have worn them barefeet in my boots for approximately 1 month now.
Knowing full well the cost of $45 for a pair of VOXXLIFE insoles versus the cost of a pair of orthodics ($1000. 00 +++ specially made insoles). I decided to give them a try. I had nothing to loose.
The difference for me is short of a miracle.
I am happy with the small price of comfort and stability.
I have better mobility. The joint pain from my feet is no longer present.
Perhaps those socks have some special brain washing thread in them … I’m kidding. Not every product someone tries will work the same as no two people are the same. But depending on the individuals ailment the prognosis will be different and nothing ventured nothing gained.
The product sells itself. Try it and if you don’t like it return it and I’ll give you your money back if you’re not satisfied within 30 days. Now that is a guarantee.
Also for a small investment of $200 you get 1 pair of insoles and 10 pairs of socks.
If you choose to sell them you will profit. Not just in a monetary way but with the knowledge that you just may have helped someone In a profound way …
And with that you turned your “hay guys I’m just a customer” testimonial into a marketing pitch.
Way to turf your own spiel.
Without a doubt the worst compensation plan and company ever. So many gotchas, run by a corporation out to take as much as they can and leave a few crumbs for their “missionaries”.
Over priced products and terrible reorder rate (1-3% at best).
Some people see a benefit but a hell of a lot more get nothing out of wearing them.
If you are looking for a solid MLM…this isn’t it.
tried the socks and just like any $10 pair of socks. so the price is a ripoff.
The socks are nonsense. They advertise on golf websites that wearing them will get ON AVERAGE 16 more yards on your drive. Pure nonsense.
To hit longer you have to swing faster. Socks CAN’T make you swing faster. The insoles might help plantar fasciitis but so will virtually any insole from Dr Scholls.
Strange how most of the reviews are made by people who have never actually used the product.
As one lady said, try then for 30 days and you don’t like them for any reason return them and get your money back.
Can you do that with most other products and can you return an expensive drug for a refund if it does not work.
over 4 million people who have already purchased cant all be wrong and over 50,ooo people who have written in testimonials are not getting paid to tell the truth,
In the real world consumers aren’t required to prove claims made by companies about their products, pre or post purchase.
If VoxxLife wants to claim their socks are embedded with “proprietary wellness and performance technology”, they need to provide peer-reviewed studies proving so.
They haven’t. Make of that what you will.
Not that it changes the point above but yeah, gonna need some citation on those numbers. Thanks.
I beleive this company is now selling under the name superpatch selling the same technogy in a patch. Voxx had the same patches.
It’s all a scam. I’ve bought the socks and the patches, it’s a man’s thumbprint, witchcraft.
Can you believe the pattern of one man’s print is going to give you balance or help you be better? It’s all a scam. It’s a sticker! Do not buy it. Do not buy it!