Elixoo Review: Meteorite powder products, because why not?
Elixoo provides no information on its website about who owns or runs the company.
In fact as I write this, Elixoo’s .NET website is nothing more than an affiliate login portal.
Elixoo is also believed to own the .COM version of their domain, however that’s currently parked.
Heading up Elixoo is founder Dennis Nowak. According to his LinkedIn profile, Nowak is based out of Zurich, Switzerland.
Nowak appeared on BehindMLM’s radar in mid 2019, as a suspect into a Swiss investigation into MyCryptoWorld, Infinity Economics and We Go Crypto.
MyCryptoWorld was an MLM shitcoin pump and dump scheme. Infinity Economics and We Go Crypto were non-MLM crypto fraud schemes.
Unfortunately the outcome of the Swiss investigation is unclear.
After his stint as a crypto bro, Nowak fell back on his position in LavyLites.
LavyLites is a Hungarian MLM company that appears to have been in decline for most of 2020.
Circa mid 2016 BusinessForHome clocked Nowak’s LavyLites income at $80,000 a month.
We figure that’s no longer the case if he’s going off on his own.
Read on for a full review of Elixoo’s MLM opportunity.
Elixoo’s Products
Elixoo markets a range of products in the personal care and CBD oil niches.
The marketing gimmick for Elixoo’s products is the addition of meteorite powder.
Elixoo don’t provide any verifiable information as to where the meteorite powder is sourced or why it’s in their products.
CBD Oil
Elixoo’s CBD oil offering is branded Rhea.
Rhea CBD oil is available in 10% and 30% CBD concentrations. It also is purported to contain “meteorite powder”.
Personal Care
Personal care products offered by Elixoo include:
- Vega Soap – meteorite soap that contains CBD
- IO Anti Ageing Eye Oil
- Mimas Night Cream
- Deimos Day Cream
- Callisto Frequency Spray
- Thetys Shower Gel
- Dione Body Lotion and
- Vesta Shampoo
At the time of publication Elixoo has not revealed retail pricing for any of its products.
Elixoo’s Compensation Plan
Elixoo combines direct retail and recruitment commissions.
Residual commissions are paid through a binary team. A 5% Lifestyle Bonus Pool is also on offer.
Elixoo Affiliate Ranks
There are twelve affiliate ranks within Elixoo’s compensation plan.
Along with their respective qualification criteria, they are as follows:
- Meteorite Partner – generate 80 PV and 200 QV a month and personally recruit and maintain two affiliates
- Asteroid Partner – maintain 80 PV a month, generate 400 QV and maintain two personally recruited affiliates
- Comet Leader – generate 160 PV a month, 1000 QV and maintain two personally recruited affiliates
- Neptune Leader – maintain 160 PV a month, generate 2000 QV and personally recruit and maintain four affiliates
- Uranus Leader – maintain 160 PV a month, generate 4000 QV and personally recruit and maintain five affiliates
- Saturn Leader – maintain 160 PV a month, generate 7000 QV and personally recruit and maintain six affiliates
- Jupiter Leader – maintain 160 PV a month, generate 11,000 QV and personally recruit and maintain seven affiliates
- Mars Manager – maintain 160 PV a month, generate 20,000 QV and personally recruit and maintain eight affiliates
- Earth Manager – maintain 160 PV a month, generate 40,000 QV and maintain eight personally recruited affiliates
- Venus Manager – maintain 160 PV a month, generate 100,000 QV a month and 400,000 GV and maintain eight personally recruited affiliates
- Mercury Manager – maintain 160 PV a month, generate 200,000 QV a month and 600,000 GV and maintain eight personally recruited affiliates
- Master of the Universe – maintain 160 PV a month, generate 400,000 QV and 800,000 GV and maintain eight personally recruited affiliates
PV stands for “Personal Volume”. PV is sales volume generated by retail sales and an affiliate’s own orders.
QV stands for “Qualifying Volume” and is sales volume generated on the weaker binary team side.
GV stands for “Group Volume” and is total downline PV.
Whether required QV and GV is calculated monthly or an accumulated balance is unclear.
Retail Commissions
Elixoo affiliates earn a 78% commission on sales volume generated by retail sales.
This amount is calculated as:
- 30% markup
- 20% commission on a personal sale and
- bonus 28% commission for being an Elixoo affiliate
Recruitment Commissions
Elixoo affiliates earn a 20% commission on sales volume generated by the first order placed by personally recruited affiliates.
An additional 28% is paid out as a coded commission, based on rank:
- Meteorite Partner – 7%
- Asteroid Partner – 7%
- Comet Partner – 5%
- Neptune Leader – 5%
- Uranus Leader – 2%
- Saturn Leader – 1%
- Jupiter Leader – 1%
These rank tiers see an upline affiliate paid their percentage, plus any unpaid percentages below their rank.
If they aren’t Jupiter Leader or higher, the system then searches upline for a higher ranked affiliate to pay the remaining percentage out to.
E.g. You’re an Asteroid Partner and recruit a new affiliate. You receive 14% (the first two tiers), leaving 14% to pay out.
The system searches upline for a Comet Partner or higher to pay out.
Lets say the next highest rank is a Uranus Leader. They receive 2% plus the 5% Neptune Leader tier percentage, leaving 7% to pay out.
The system continues to search further upline, until eventually a Jupiter Leader or higher receives the final percentage payout on that initial order.
Residual Commissions
Elixoo pays residual commissions via a binary compensation structure.
A binary compensation structure places an affiliate at the top of a binary team, split into two sides (left and right):
The first level of the binary team houses two positions. The second level of the binary team is generated by splitting these first two positions into another two positions each (4 positions).
Subsequent levels of the binary team are generated as required, with each new level housing twice as many positions as the previous level.
Positions in the binary team are filled via direct and indirect recruitment of affiliates. Note there is no limit to how deep a binary team can grow.
Elixoo affiliates are paid 10% of sales volume generated on their weaker binary team side.
Residual commissions are capped at €10,000 EUR a position each week.
Saturn March 3 packages provide three binary team positions, boosting potential residual commissions to €30,000 EUR a week.
Once residual commissions have been paid, volume is matched against the stronger side and flushed.
Leftover volume on the stronger binary team side carries over.
Matching Bonus
Neptune Leader and higher ranked Elixoo affiliates earn a Matching Bonus on residual commissions earned by personally recruited affiliates.
- Neptune Leaders receive a 5% Matching Bonus
- Uranus Leaders receive a 6% Matching Bonus
- Saturn Leaders receive a 7% Matching Bonus
- Jupiter Leaders receive an 8% Matching Bonus
- Mars Managers receive a 9% Matching Bonus
- Earth Managers receive a 10% Matching Bonus
Lifestyle Bonus
Elixoo takes 5% of company-wide sales volume and places it into the Lifestyle Bonus Pool.
Shares in the pool are split into five smaller 1% pools, which are paid out to Mars Manager and higher ranked affiliates as follows:
- Mars Manager – one share of a 1% pool
- Earth Manager – one share in two 1% pools
- Venus Manager – one share in three 1% pools
- Mercury Manager – one share four 1% pools
- Master of the Universe – one share in five 1% pools
Joining Elixoo
Basic Elixoo affiliate membership is €24.95 EUR annually.
To participate in the MLM opportunity, purchase of one of the following three packages is required:
- Saturn Mach 3 Light – €400 EUR
- Meteorite Mach 3 Pro – €1000 EUR
- Saturn Mach 3 – €3200 EUR
These packages come with Elixoo products. The Saturn Mach 3 packages also provide a direct compensation advantage (see compensation plan section above).
Conclusion
So uh, meteorite powder products hey.
As far as I can tell there’s no verifiable medical benefit to adding meteorite powder to Elixoo’s products. It just seems to be a marketing gimmick.
Out of curiosity I went looking for comparable products. The most visible is a joke soap product.
There’s a company called Dynamic Innovation Labs with a few meteorite creams, however they don’t appear to sell directly to the public.
For their part Elixoo don’t provide any information firstly as to where they source their meteorite cream from. And secondly specifically why its in their products.
This might be because I don’t speak German, but instead I found the focus was on potential earnings.
Elixoo as an MLM opportunity is rooted in pay to play. The more you spend on a Saturn Mach 3 pack the more you earn.
Paying for extra binary team positions shouldn’t be a thing, and lends itself to Elixoo operating as a pay to play pyramid scheme.
The thrust of the business model seems to be sign up with Saturn Mach 3, buy required PV on autoship and then recruit others who do the same.
Nowhere is this focus more clearer than in Elixoo’s own compensation documentation (auto-translated from German, emphasis mine):
Alle qualifikationen sind durch kundenumsatze moglich, wir empfehlen das ABO 80 PV oder 160 PV.
All qualifications are possible through customer sales, we recommend the subscription 80 PV or 160 PV.
An MLM company recommending affiliates self-fund commission qualification has played its hand.
Apart from pyramid schemes being illegal, there’s also the issue of them inevitably collapsing and leaving the majority of participants with a loss.
One might venture to guess this is why Dennis Nowak’s stint at LavyLites ended.
If that’s the case, then we have a classic case of a distributor realizing it’s more profitable long-term to run a recruitment scheme than to be caught up promoting one.
I quote from a newsletter from January 22nd, 2020.
share-your-photo.com/b86d78f05a
direct-selling-magazine.de/frank-heister-hat-weltorganisation-bei-elixoo-gegruendet/
Article of October 12, 2020.
share-your-photo.com/94f1f7d3f8
direct-selling-magazine.de/dennis-nowak- sucht-lavylites-zur-rechnung-von-1-million-euro-ausstehender-provisionen-auf
I’ve been watching serial fraudster Dennis Nowak’s criminal career for many years. Sometimes he works for fraudsters, sometimes he cheats himself with his own “companies”.
Contact details of serial fraudster Dennis Nowak from an email from October 2020:
share-your-photo.com/893f134a09
So Lavylites collapsed or Nowak was cut off?
I wonder if Nowak uses meteorite powder to polish his suits…
Seriously, though, meteorite powder? Why? The only real difference between meteorite powder and ordinary dirt is a bit of extra iridium.
I like iridium as much as the next guy: it is the second-densest element (in a near-tie with osmium), is the most corrosion-resistant of all metals, including gold, can withstand high temperatures, is valuable, hard, tough, etc., etc., but it’s worthless to consume or rub on your skin.
Sheesh, I thought Seacret’s use of “Dead Sea Salts” was silly, but this is a whole new level of woo.
@ Oz
In an email dated January 10, 2021, Dennis Nowak announced a class action lawsuit against Lavylites. Partial quote:
share-your-photo.com/df294d2a08
Elixoo’s .COM domain was registered in July 2020. The .NET domain was registered in August.
Which came first, Elixoo or Nowak getting the boot from Lavylites?
@ Amos_N_Andy
Quote from the business presentation:
share-your-photo.com/ed394716e1
@ Oz
This article appeared on June 8, 2020:
share-your-photo.com/2c04d226ce
Please read on here:
network-karriere.com/2020/06/08/nowak-lavylites-kommt-es-zu-einem-600-000-euro-rechtsstreit/
The first email from Dennis Nowak, in which he announced a lawsuit, is from June 23, 2020.
share-your-photo.com/d2ec5b4645
Oh. I stand corrected. Clearly, their science is as sound as the Pound. No woo there. [/sarcasm]
So reading between the lines; In preparation for launching his own company, Nowak handed over his Lavylites position to his daughter.
Lavylites cottoned on to what was going on and said no.
Dunno how strong distributor agreements are in EU but I imagine there’ll be the usual evidence of cross-recruitment, promotion etc.
Also if the Lavylites position was so profitable, why not just do the usual backroom deal and get the company to create a family position under Nowak’s original position?
The story isn’t adding up…
The following names are mentioned in an elixoo newsletter:
share-your-photo.com/3a15e08c53
– Chris Nowak – Product Manager and Beauty Expert
– Daniela Reinhard-Ullrich
– Karin Merker
– Larry Thompson
I assume that Larry Thompson is referring to this man (HerbaLife, PM International and other networks):
share-your-photo.com/025e3a466b
There is also a link to this video with Dennis Nowak:
share-your-photo.com/94e00373f4
youtube.com/watch?v=KI6ffj4ioLc
This is how the serial cheater Dennis Nowak describes himself:
share-your-photo.com/f1a862e443
“7 companies”? I spontaneously remember Mike Koschine’s scam with KB Gold. Dennis Nowak was a trusted partner of Mike Koschine.
https://behindmlm.com/companies/kb-gold-review-european-based-gold-investment/
Promotion for the fraud with KB Gold by serial fraudsters Dennis Nowak and Michael Sander (Obtainer):
share-your-photo.com/46dd09e020
openpr.de/news/462754/Interview-mit-Dennis-Nowak-KB-Gold.html
Philippe Pencet, a serial fraudster from Lenzkirch in Germany, is already promoting Elixoo:
share-your-photo.com/3752b960c5
The mail contains an invitation to a webinar with Dennis Nowak on February 18, 2021 (only in German):
share-your-photo.com/fc01cc835c
Philippe Pencet is a music teacher (guitar), but starts at least one new network every month – always dubious offers!
share-your-photo.com/d14d7a8787
Michael Sander… definitely lost out on the gene pool. So utterly creepy looking in every photo.
Mark Reuter from Berlin aggressively advertises Elixoo. 9 videos since December 8, 2020 on his channel
youtube.com/c/MarkReuter/videos with 1,350 subscribers.
share-your-photo.com/2128005b35
As usual in MLM, only superlatives are used for advertising. An example:
Hundreds of other scammers have said so too!
And a video shows how you can easily earn at least 18,000 euros per week with Elixoo!
share-your-photo.com/03b03b5b58
The imprint of one of his websites gives the contact details:
share-your-photo.com/49814461cb
“UNDERGROUND MARKETING”? That sounds kind of criminal …
Dennis Nowak should also offer hair restorer. Mark Reuter would be a grateful buyer!
share-your-photo.com/5be5e7617c
share-your-photo.com/d74b8af641
Dennis Nowak’s new partner, Frank Heister, is shown very briefly in the video. Frank Heister allegedly wants to sell Elixoo products worldwide.
share-your-photo.com/19039b8ee7
youtube.com/watch?v=k9PGl_H2MFQ
Who believes in this nonsense? Quote from the Elixoo company presentation from January 15, 2021 by Dennis Nowak:
share-your-photo.com/fd28de9c6c
share-your-photo.com/1da39b620c
Dennis Nowak learned well from the Hungarian LavyLites scammers. They also offer products with incredible properties and alleged effects.
Daniela Reinhard-Ullrich has been part of Dennis Nowak’s team for a long time. Here is a photo of her:
share-your-photo.com/eaf82af837
The name Alexander Seidler is also mentioned in the video.
youtube.com/watch?v=yDKLxmlAn1E
Video from December 10, 2020.
99% of the 366 comments are positive and enthusiastic. Many of the commentators have already become members. In short: “ELIXOO – the brightest star in the network sky.”
share-your-photo.com/ac5359544a
youtube.com/watch?v=x-vK_AYOlK4
Frank Heister’s ELIXOO channel with 720 subscribers:
youtube.com/channel/UCWrvxGoWymr-7o69p60LZfw/videos
Dennis Nowak and Frank Heister claim to be self-made millionaires. Then why do they keep starting a new scam?
share-your-photo.com/a43f05c00c
youtube.com/user/frankheister/about
share-your-photo.com/034dce8cdc
Hagen Horst is known in the MLM scene like an actor in Hollywood – in bad roles!
After HerbaLife he was involved in many fraud projects, e.g. B. ViziNova. Now he is a member of Frank Heister’s Elixoo team.
share-your-photo.com/1114c573ef
share-your-photo.com/c7b2c7a5df
A link to ViziNova in which Hagen Horst was mentioned:
https://behindmlm.com/companies/vizinova-sander-partnership-deteriorates-into-shit-storm/
The list of scams by Hagen Horst is very long. Here he recommends the AirBitClub.
share-your-photo.com/eee77491b1
linkedin.com/in/1millionnow/?originalSubdomain=es
Hagen Horst recommends this video from AirBitClub WORLD, which is available in many languages.
youtube.com/watch?v=TAgpDkDcGCc
youtube.com/channel/UCjMZbBh2YU9GGnaM0bxt9zw/videos
“$ 30,000 a day”? Multiply by 365 that adds up to $ 10,950,000. Nevertheless, the poor, old self-made multimillionaire will have to sell cosmetics for Dennis Nowak in the future?
When I’m 76 years old like Hagen Horst, I don’t want to work anymore. But Hagen Horst has never really worked – he just cheated diligently!
On January 29, 2012, Hagen Horst was mentioned and pictured in the Talk Fusion Review 2012 on BFH.org:
share-your-photo.com/8620d48e65
Addition to comment #18
New website from Mark Reuter from Berlin elixoo-welt.com
In a short video, he promises everyone to be able to earn 2,000 or 20,000 euros a month with Elixoo.
share-your-photo.com/8dcd99df21
In this video, Frank Heister praises Mark Reuter, who is said to have established over 300,000 partners around the world.