Claritta Review: 4×1 matrix Ponzi cash gifting
There is no information on the Claritta website indicating who owns or runs the business.
The Claritta website domain (“claritta.net”) was registered on January 30th, 2017. Emmanuel Nnani (below right) is listed as the owner, with an address in Lagos, Nigeria also provided.
Claritta is the only MLM opportunity that appears on Nnani’s Facebook profile. Whether he has participated in other MLM companies is unclear.
At the time of publication, Alexa estimate that 96% of traffic to the Claritta website originates out of Nigeria.
Read on for a full review of the Claritta MLM opportunity.
The Claritta Product Line
Claritta has no retailable products or services, with affiliates only able to market Claritta affiliate membership itself.
The Claritta Compensation Plan
The Claritta compensation plan sees affiliates gift money to each other via a 4×1 matrix.
A Claritta affiliate signs up and gifts ₦1500 to an existing Claritta affiliate.
This payment qualifies the affiliate to receive ₦1500 from four other Claritta affiliates after a week.
Payments from these affiliates fill up the four positions in the affiliate’s 4×1 matrix.
Affiliates funds are received from can be newly recruited Claritta affiliates or existing affiliates gifting more money into the scheme.
A Claritta affiliate can have up to three active ₦1500 gifting payments (waiting 7 days for a ROI) at any given time.
Referral commissions generate a gifting position for Claritta affiliates who recruit new affiliates.
Each newly recruited affiliate recruited generates a gifting position that receives ₦1500 from three affiliates after 3 days.
Claritta affiliate membership is tied to a minimum ₦1500 ($4.90 USD) gifting payment.
Claritta is a Ponzi scheme with ROI payments met via cash gifting between affiliates.
On the raw math side of things a ₦1500 investment pays out a ₦6000 ROI after 7 days.
The referral commission pays out a ₦4500 ROI after three days.
The ROI revenue is sourced from subsequently recruited or affiliates reinvesting, making Claritta a closed-loop Ponzi scheme.
As with all Ponzi schemes once affiliate recruitment dries up, so too will gifting payments within the scheme.
This will see Claritta unable to meet its ROI obligations and prompt a collapse.
With short three and seven day ROI windows, take any withdrawal problems as signs of an imminent collapse. For affiliates who have invested, by then it will be too late and your money already withdrawn by other Claritta affiliates.
Mathematically the majority of Claritta affiliates will have to lose money for a minority (Emmanuel Nnani and friends) to steal it.