Frequense Review: Pitcocks go solo with LaCore Enterprises
Frequense fails to provide ownership or executive information on its website.
Frequense’s website domain (“frequense.com”), was registered in June 2023. The private registration was last updated on December 21st, 2023.
In Frequense’s website Terms and Conditions we find the Texas corporate address for LaCore Enterprises.
The only reference to LaCore Enterprises on Frequense’s website is mention of LaCore Payment Technologies:
Further research reveals Barb Pitcock citing herself as CEO of Frequense on social media:
Back in 2021 the Barb Pitcock was CEO of Innov8tive Nutrition, another LaCore Enterprises MLM company.
Barb and husband Dave Pitcock ran Innov8tive Nutrition with Heidi and Ken Whitehair.
Today Innov8tive Nutrition’s website is still up but there’s no ownership or executive information provided.
While Barb cites herself as Frequence’s CEO, Dave Pitcock appears to be involved but for some reason keeps a lower profile.
LaCore Enterprises is owned by Terry LaCore (right).
LaCore Enterprises owns and operates multiple MLM companies, most of which are in the nutritional supplement niche.
Why LaCore Enterprises and Barb Pitcock aren’t cited as respective owner and CEO on Frequense’s website is unclear.
As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.
Frequense’s Products
Frequense markets two nutritional supplements, Rise and Source.
- Rise is an “organic mushroom blend for cognitive boost” that retails at $99 for a 132 g tub (4.7 oz)
- Source is a general wellness supplement containing electrolytes, trace minerals, polyphenols, antioxidants, peptides and amino acids, retails at $49.99 for a 60 ml bottle (2 fl. oz.)
Typically LaCore Enterprises company products are manufactured in house through LaCore Labs.
Frequense fails to disclose whether its supplements are manufactured at LaCore Labs.
In addition to nutritional supplements, Frequense also markets a range of clothing:
Frequense’s Compensation Plan
Frequense pays commissions on the sale of Rise and Source to retail customers and recruited affiliates.
Frequense pays commissions down two levels of recruitment:
- level 1 (personal retail sales and sales to recruited affiliates) – 20%
- level 2 (sales made by recruited affiliates) – 10%
Joining Frequense
Frequense affiliate membership is free.
Frequense Conclusion
Freuquence feels like a pretty shallow MLM opportunity.
You’ve got a mushroom drink and some generic wellness drops. There’s no real hook to market and get people engaged.
I’m not sure if this is by design or a result of LaCore Enterprises’ MLM company factory.
Either way it puts a bit of a question mark on the long-term liability of Frequense. As far as I know why the Pitcock’s abandoned Innov8tive Nutrition hasn’t been publicly disclosed.
As with their supplements, Frequense’s compensation plan is dead simple. Sell products and get paid on two levels.
This could be good if the products are primarily being sold to retail customers (the plan is so simple anyone can understand it).
If the majority of product sales are to recruited affiliates however, Frequense is operating as a pyramid scheme.
Indicators of that being the case are how many active retail customers your potential Frequense upline has, as well as paying attention to how you were pitched on the company.
If the lead was the income opportunity, that’s a bad sign.
If it was through Frequense’s products, comparing pricing with similar supplements (there’s nothing unique here), might save you money before you commit to anything.
Update 29th February 2024 – Following Frequense’s launch earlier this month, BehindMLM has published an updated Frequense review.
So apparently Frequense is launching a fuller fleshed out MLM opportunity on January 6th. Will revisit later next month if that’s the case.
Not sure what the point of this launch was. Probably should have waited until the company was actually ready to launch before making anything public.
I think you said it all in 2 comments –
AND
I’d personally add if the company is being led by either Barb or Dave Pitcock – you need to run away as fast as you can.
Why would anyone trust either of them at this point? They do not care about anyone except themselves. Their history speaks for itself.
First they tried to gut Youngevity by marketing to all of their customers with patches claiming to have vitamins in them.
I know people who received dozens and dozens of emails and voicemails. How did the Pitcocks get the master list of Distributors from Youngevity not in their downline? Did Bill Andreoli help her?
And then they actually lost in the lawsuit brought against them by Youngevity. And now they are going after everyone in that very same patch company and the Posh company they once ran to switch them to their magic black water that Dave sang a song into.
Oh wait, I apologize, I think he rang bells as the bottles were being filled. Barb tells a new story each week about Dave and his passion for music so I have no idea. As she tells it, Dave has always been into frequencies (spelled correctly)
I spoke with my friend in the patch company and several others I have been friends with in Posh and this entire new “pyramid” of the Pitcocks is actually that of Terry LaCore.
The event in January is at LaCore’s headquarters in Texas. Barb stated last week on her own podcast that she personally paid Terry LaCore millions $$$ to make this product for her after she invented it last spring to save her daughter from drug addiction. Is any part of that sentence even partially true?
Now we just all want to know how Heidi Whitehair is feeling? Who is betraying her the most? Terry LaCore? Barb Pitcock? What has Heidi done to deserve this? Is Heidi’s company now being gutted? It certainly looks that way.
Who will be next on the Pitcock list? Do you still think it’s a possibility that Bill Andreoli from Tranzact will join them?
The ones being hurt the most are all the confused women inside Innov8tive and Posh. Time to get out ladies. Barb Pitcock is not your friend. The Pitcocks do not deserve a seat inside any Network Marketing event anywhere in this world. Stop the madness.
Checked in today and Frequense is still the same.
Leaving it there till further updates.
Then you for shining the light on this!
The “gutting” of Wakanda, Wacky, Wakaya, whatever Perfection was missed in the timeline above there somewhere’s by the above poster as well.
Always plays the victim to gain sympathy, blames others for their shortcomings in life and business. Woe is me… Followed them years ago, and it seems to be their MO, from observation anyhow. Good luck…
Seems like a scam for these supplements. 99.00 come on and won’t say who owns it.