world-gold-coin-logoThere is no information on the World Gold Coin website indicating who owns or runs the business.

On the “legal” section of their website, World Gold Coin do provide what appears to be an incorporation certificate issued by the Hong Kong Registrar of Companies.

Additionally, the World Gold Coin compensation plan documentation provided what a corporate address in Admiralty, Hong Kong.

Further research reveals the provided address actually belongs to Bridges, who provide “virtual office packages” starting at HK$1,400 a month ($180 USD).

The World Gold Coin website domain (“worldgoldcoin.biz”) was registered on the 26th of April 2016, however the domain registration is set to private.

Alexa statistics reveal that an estimated 56.9% of traffic to the World Gold Coin domain originates out of India.

If I had to guess, I’d say the company is probably being run by Indians. Bridges advertise a “Hong Kong Company Formation Package” for HK$7900 ($1017 USD), so they’ve probably used that to set up World Gold Coin as a shell company.

As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

The World Gold Coin Product Line

World Gold Coin has no retailable products or services, with affiliates only able to market World Gold Coin affiliate membership itself.

The World Gold Coin Compensation Plan

The World Gold Coin compensation plan sees affiliates invest between $50 and $15,000.

A passive ROI is paid out on investments, with World Gold Coin affiliates also paid to recruit new affiliates.

Passive ROIs

World Gold Coin pay a passive 2 year ROI on the following investment amounts:

  • $50 investment = 22 cent daily ROI ($160.60 after 2 years)
  • $200 investment = $1.11 daily ROI ($803 after 2 years)
  • $1000 investment = $5.55 daily ROI ($4015 after 2 years)
  • $7000 investment = $27.50 daily ROI ($20,076 after 2 years)
  • $10,000 investment = $44 daily ROI ($32,210 after 2 years)
  • $15,000 investment = $54.80 daily ROI ($40,004 after 2 years)

If a World Gold Coin affiliate personally recruits seven affiliate who invest at the same level they did, the company pays the recruiting affiliate back the amount they initially invested.

Recruitment Commissions

World Gold Coin affiliates are paid when newly recruited invest funds.

How much of a recruitment commission is paid out is determined by how much a World Gold Coin affiliate paid when they signed up:

  • $10 membership = 5% commission
  • $50 membership = 6% commission
  • $200 membership = 7% commission
  • $1000 membership = 8% commission
  • $7000 membership = 9% commission
  • $10,000 membership = 10% commission
  • $15,000 membership = 11% commission

Residual Commissions (binary)

The first of the residual commissions in World Gold Coin are paid out daily via a binary compensation structure.

A binary compensation structure places an affiliate at the top of a binary team, split into two sides (left and right):

binary-MLM-compensation-plan

Once both positions are filled, two new positions are created on level 2 for each level 1 position.

In this manner new levels of the binary team are generated as needed, with each new level housing twice the number of positions as the previous level.

Positions in the binary team are filled via direct and indirect recruitment of affiliates.

Each day investment volume is tracked on both sides of the binary, with affiliates paid a percentage of matched funds invested on both sides.

How much of a percentage is paid out is determined by how much a World Gold Coin affiliate paid for membership:

  • $10 membership = 6% commission
  • $50 membership = 7% commission
  • $200 membership = 8% commission
  • $1000 membership = 9% commission
  • $7000 membership = 10% commission
  • $10,000 membership = 11% commission
  • $15,000 membership = 12% commission

Note the following daily commission caps apply, again determined by how much was spent on affiliate membership:

  • $10 = $10 daily binary cap
  • $50 = $50 daily binary cap
  • $200 = $200 daily binary cap
  • $1000 = $1000 daily binary cap
  • $7000 = $7000 daily binary cap
  • $10,000 = $10,000 daily binary cap
  • $15,000 = $15,000 daily binary cap

Residual Commissions (unilevel)

The second of the residual commissions in World Gold Coin are paid out daily via a unilevel compensation structure.

A unilevel compensation structure places an affiliate at the top of a unilevel team, with every personally recruited affiliate placed directly under them (level 1):

unilevel-commission-structure

If any level 1 affiliates recruit new affiliates, they are placed on level 2 of the original affiliate’s unilevel team.

If any level 2 affiliates recruit new affiliates, they are placed on level 3 and so on and so forth down a theoretical infinite number of levels.

World Gold Coin cap payable unilevel levels at six, with a 2% commission paid out on funds invested.

How many unilevel levels a World Gold Coin affiliate earns on is determined by how much they paid for affiliate membership:

  • $50 membership = 2% on level 1 (personally recruited affiliates)
  • $200 membership = 2% on levels 1 and 2
  • $1000 membership = 2% on levels 1 to 3
  • $7000 membership = 2% on levels 1 to 4
  • $10,000 membership = 2% on levels 1 to 5
  • $15,000 membership = 2% on levels 1 to 6

Joining World Gold Coin

Affiliate membership with World Gold Coin starts at $10. $10 affiliates however do not earn a ROI or unilevel residual commissions.

Full participation in the World Gold Coin MLM opportunity is tied to an investment in the following amounts:

  • $50
  • $200
  • $1000
  • $7000
  • $10,000
  • $15,000

The primary difference between the above investment amounts is income potential through the World Gold Coin compensation plan.

Conclusion

Here’s how World Gold Coin describe their MLM opportunity:

How does it works (sic)

1. Make a deposit in order to earn with WorldGoldCoin

2. Wait for accrual and withdraw your profit

World Gold Coin’s ruse is that the ROI they pay out is generated via cryptocurrency mining.

Naturally no specifics are provided, let alone the fact that cryptocurrency mining does not pay consistent daily ROIs.

On top of the recruitment commissions (direct and residual), it should be obvious that cryptocurrency mining could in no way fund the World Gold Coin compensation plan.

What we’re left with is a Ponzi scheme, with newly invested funds used to pay off existing investors.

Long-play Ponzi schemes like this promise ROIs over a long period of time. Recruitment commissions are paid out using funds invested, with ROIs “paid out” via numbers in the backoffice.

If the scheme doesn’t outright collapse before 2 years, when enough affiliates reach their two-year withdrawal period, World Gold Coin collapses and the admins do a runner.

That World Gold Coin have opted for a 2 year ROI window is likely not a co-incidence, with 2 years the average time before a Ponzi scheme spirals out of control.

In an attempt to reassure affiliates that this will not happen, World Gold Coin offers up laughable reasoning:

What do I do if the company will cease paying me?

This will not happen ever. WorldGoldCoin fulfills all its obligations and controls the filling of the reserve fund, which is designed to cover all the losses.

Yeah… and when the “reserve fund” is drained?

Not that it likely exists at all…

Finally in addition to Ponzi and pyramid fraud, World Gold Coin also contains an element of “pay to play”.

How much an affiliate invests directly impacts their earning potential across all levels of the World Gold Coin compensation plan.

In MLM earning potential should always be based on sales performance, not how much an affiliate spends on their membership.

Of particular note is World Gold Coin’s use of bitcoin to solicit investment through. This means that when the inevitable Ponzi collapse hits, recovery efforts are extremely difficult.

Great for the scammers in India running World Gold Coin, not so good for everyone else.