CoupeCoin provide no information on their website about who owns or runs the business.

The CoupeCoin website domain (“”) was privately registered on October 11th, 2016.

The CoupeCoin website does claim an “investment group based in Germany” are behind the company, but no further information is provided.

Conflicting with this is the claim that CoupeCoin is also “located in Delaware, USA”. To me this sounds like a shell company registration, but again no further information is provided.

Oh and then there’s the Seychelles address for “Cesarone Future LTD” provided as “contact info” on the CoupeCoin website. Nothing suss.

At the time of publication, Alexa estimate that almost a quarter of traffic to the CoupeCoin website originates out of India.

As always, if an MLM company is not openly upfront about who is running or owns it, think long and hard about joining and/or handing over any money.

CoupeCoin Products

CoupeCoin has no retailable products or services, with affiliates only able to market CoupeCoin affiliate membership itself.

Bundled with CoupeCoin affiliate membership is access to an online marketing platform.

The CoupeCoin Compensation Plan

The CoupeCoin compensation plan sees affiliates invest in tokens, which are then converted into CoupeCoins:

  • Level 1 (€55 EUR) – 550 tokens
  • Level 2 (€110 EUR) – 1200 tokens
  • Level 3 (€275 EUR) – 3300 tokens
  • Level 4 (€550 EUR) – 6900 tokens
  • Level 5 (€1100 EUR) – 14,500 tokens
  • Level 6 (€2750 EUR) – 35,000 tokens
  • Level 7 (€5500 EUR) – 78,000 tokens
  • Level 8 (€8250 EUR) – 125,000 tokens
  • Level 9 (€11,000 EUR) – 120,000 tokens (not a typo)
  • Level 10 (€33,000 EUR) – 400,000 tokens
  • Level 11 (€55,000 EUR) – 640,000 tokens
  • Level 12 (€110,000 EUR) – 1,500,000 tokens

Tokens are converted into CoupeCoins through CoupeCoin itself.

CoupeCoin is not a publicly tradeable cryptocurrency, with affiliates only able to convert it into real money via a “CoupeCoin online store”.

This store serves as an internal exchange and is only accessible by CoupeCoin affiliates.

CoupeCoins ROI

CoupeCoins are assigned a value by CoupeCoin. Affiliates put in a withdrawal request and if approved, can convert CoupeCoins into a ROI.

The ROI paid out is the current value of CoupeCoin, as arbitrarily set by CoupeCoin itself.

Recruitment Commissions

CoupeCoin affiliates are paid a commission based on investment volume they generate via recruitment.

Specifics are not provided, however it appears to be a unilevel type compensation structure.

As per what is known, a CoupeCoin affiliate must buy in with at least €275 EUR (Level 3) to qualify for recruitment commissions.

Special Incentive

CoupeCoin affiliates who buy in for €8250 EUR (Level 8) or more qualify for a “Special Incentive”.

The CoupeCoin website does not go into any further detail.

Joining CoupeCoin

CoupeCoin affiliate membership is tied to a €55 to €110,000 EUR investment.


The first thing you see when you visit the CoupeCoin website is the message “WE ARE LEGAL”.

If an MLM company has to lead with that above all else, that should be your first red flag.

The second red flag is CoupeCoin claiming to be a German investment group incorporated in the US with a Seychelles mailing address. As far as MLM goes, that screams “money laundering”.

The third red flag is CoupeCoin’s business model. CoupeCoin is yet another OneCoin Ponzi points clone – it’s the same old affiliates invest real money for a monopoly money cryptocurrency, that isn’t publicly tradeable and has no real world value.

This model primarily benefits those who recruit new investors and the owners of the company, as they receive real money in exchange for scripted points.

The ruse is that CoupeCoin represent to affiliates that the points are a legitimate cryptocurrency. What separates Ponzi points from a legitimate cryptocurrency are

  1. the points not being publicly tradeable
  2. the points serving no purpose other than for an affiliate to park money on the promise of the value of the points rising
  3. newly invested funds used to pay existing investors via a central authority (the company issuing the points)

There are lesser differences but those are the primary ones.

As with all Ponzi points scams, when affiliate investment slows down and/or the current point value encourages too many withdrawal requests, a collapse is triggered.

This can be explained away via a variety of reasons, but at the core of each is the fact that affiliates will no longer be able to withdraw invested funds.

How long the mirage of a successful business continues to play out is then at the whim of the company owner(s).

Desperate affiliates might remain hopeful and clutch the promises made to them. The reality however is at that point the money they’ve invested has already been withdrawn by investors who joined before them.