jeunesse-logoJust shy of a week ago, Alex Morton announced he was leaving Vemma.

Morton’s departure has raised eyebrows, mostly due to previous statements made by Morton on the topic of company loyalty.

alex-morton-bk-boreyko-vemmaAs per one such sentiment Morton (right with Vemma CEO, BK Boreyko) made a few months ago;

When times got tough last year and some negative things hit us (Vemma), I close (sic) easily turned my back, taken an enormous fat check & dipped.

Like a lot of the “leaders” who I view as cowards, betrayal, weak ass little children, excuse making degenerates, who leave companies for greener pastures when 99% it’s not even green, they’re just blind.

If there’s a legit reason to leave, I respect it. But most of the time is a blame game cry baby party.

Some people out there need to lookup the word loyalty in the dictionary and understand you don’t bite the hand that’s fed you & your family for years.

A few days after Morton announced he was leaving Vemma, it was then revealed he’d signed on with Jeunesse.

We could explore why Morton might have left Vemma and what that might mean for them, but why bother when Morton himself is not willing to discuss the matter:

Nothing to me is more important than family. Many of you can relate. I was raised in a family with a core set of values & beliefs.

One of those values is called “Always Taking The High Road.”

When relationships end, whether business or personal, emotions are high. There can be hostility, sadness, anger, frustration & mass confusion between people. Eventually the dust settles, everyone’s emotions taper off & everything blows over.

Rather than addressing the issues, Morton instead appears content to ignore them and hope that everything eventually “blows over”.

Fair enough. Doesn’t sound very leadership like to me but each to their own.

bk-boreyko-stunned-alex-morton-leaves-vemma-for-jeunesseVemma CEO and Founder BK Boreyko’s initial response to Morton’s decision appears to be that of surprise.

I am just stunned that people would not want to spend the rest of their career with me.

If you’re a leader and you want to leave all you have to do is… y’know cuz I never want to wish anybody anything but success.

But if you’re… one of the things you don’t want to do if you’re a leader is you don’t want to have a career with me, earn millions of dollars for your family and… and you don’t call me, you don’t text me, you don’t return my calls, you don’t give me any heads up.

You send your resignation in at five-thirty after office hours. You do an opportunity meeting a couple of hours later for another company…

That is just not the way to do things.

Unfortunately for Boreyko and Vemma what’s done is done. And so this article isn’t so much about Vemma as it is Morton’s signing with Jeunesse, in a deal that was obviously cut while he was still in and actively promoting Vemma.

That deal? That’s what people following Morton’s move to Jeunesse should be focusing on and asking questions about.

Jeunesse have a history of cutting secret backroom deals with high-profile affiliates in other opportunities. The most notorious of which is probably with Matthew Nestler.

I won’t go too much into the legal fallout of Nestler’s failed deal, save to say he was promised $15,000 a month for six months in exchange for generating ‘tens of thousands of points in sales volume during these months.

Those points could have been from retail sales or purchases made by Nestler’s downline, Jeunesse didn’t care. They just wanted the sales volume.

Downline placement of another top-affiliate was also part of the deal, ditto a minimum $15,000 a month income guarantee.

With Alex Morton being who he is, or was in Vemma, it naturally goes without saying that something has obviously been worked out here.

But you’d be hard pressed to find anything further about it.

Infact, the only reference I found was in a Facebook post by Morton dated July 28th:

I received $0 up front. I had crazy offers from companies all over the place but chose to “take a deal” for my team… That will allow us to travel, host enormous events, create a company within a company, our own brand, not have to worry if we can make our rent or car payment, & build out of faith not fear.

Nestler’s deal also had a travel component, which saw Jeunesse put a percentage of their cut of Nestler’s projected earnings into a “travel fund” for Nestler’s downline.

That sounds pretty similar to what Morton disclosed above. But what about the rest of it?

Morton claims he didn’t receive any money upfront. That’s fine, neither did Nestler.

But what income guarantees might have been made on the unspoken assumption Morton will have a large amount of his Vemma downline follow him into Jeunesse and make purchases as new affiliates?

And is this an ongoing monthly agreement? If so, for how much and for how long?

Is it enough to cloud Morton’s motivation? Is it in the best interests of those looking to join him Jeunesse?

The answers to these questions become even more pertinent, when on Facebook Morton claims the move to Jeunesse was “for his team”.

I am going to do WHATEVER IT TAKES to help my people win. Literally whatever it takes. Period.

I am jacked out of my mind to be working with several individuals who are true professionals, role models, legitimate mentors, just as competitive as me & who will do what it takes to win.

If you don’t know the name Scott Lewis, I consider him our team leader & he is 100% the future industry titan & anyone who can be confident & completely sold out on the fact that their company will do several billions in the next 5 years & have facts to support the claim, I’m willing to follow him into a burning house.

Jeunesse Global is doing $1,000,000/month in 18 different countries, enrolled 116,000 new distributors last month, & are on pace to crack $1,000,000,000 in sales this year.

That’s not “dumb luck” that’s pure domination. A lot of companies strike gold with ONE product, ONE market, or ONE leader and when ONE of those go south or find something better, the thing crumbles like dominoes.

If Amway, Avon, Mary Kay, or Jeunesse lost a top leader they wouldn’t even break a sweat, much less make it a focal point, & scare the entire sales force around the world. They wouldn’t need to use it as a rallying occurrence to keep their people united.

It’s interesting what happens when you take a step back & realize the truth. It’s hard at first, it’s tough to put the kool aid down, & then all of a sudden it becomes the easiest decision of your entire life.

The truth will always set you free.

Snide criticism of Vemma and adoration of Scott Lewis aside, noticeably there’s no mention of retail sales in Morton’s brief sales pitch.

A bunch of affiliates were recruited into Jeunesse, a bunch of sales were made.

And whether he’s started directly or indirectly pitching Jeunesse to his downline, Morton clearly wants in on that.

For all the talk about “truth” and doing “whatever it takes”, how about instead we just start with the basics?

What are the specifics of the Business Development Agreement Alex Morton signed with Jeunesse.

How much of what he is paid is contingent on his building a downline and getting them to purchase products?

Are we talking tens of thousand of dollars, hundreds of thousands even? Is this a six-month deal like Nestler? And what if Morton fails to meet the set targets?

Publicly disclosing the answers to these questions, alongside Morton’s recent promotion of Jeunesse would be a start.

Ditto what’s going on regarding the inevitable poaching of Morton’s Vemma downline. Directly or indirectly those Morton knows are going to be pitched on Jeunesse, with his involvement naturally being the primary drawcard.

As far as Vemma might be concerned with respect to downline raiding, Boreyko has made his stance pretty clear:

Y’know what if you want to leave then you can leave. But if you do leave you can’t think that you can turn in a resignation and just go after everybody’s organization… because that’s stealing from people.

That’s taking income and hard-earned business away from people for no other reason but for your own profit.

I have great staff (that) are well-versed in this and we’ll take the appropriate action to be able to protect your businesses… and that’s just something we have to do.

If you make a decision to build this business, you’ve got my commitment that I’m going to work hard every day to make this one of the best financial decisions you’ve ever made.

If you decide to leave, you’ve got another commitment from me, and that commitment is:

I’m gunna work hard every day to make this one of the worst financial decisions that you’ve ever made, that’s just the way I roll people.

At the end of the day, the simply truth is that if the answers to the questions raised prior are not forthcoming, nobody who signs up under Morton is doing s knowing the full-picture.

That Morton is vowing to “do whatever it takes to help my people win”, suggests that a lot of the people under him in Vemma didn’t win (ie. they weren’t successful).

Those same people are now (directly or indirectly) going to be pitched on Jeunesse – and they need to know exactly what they’re getting into, who they’re following and why.

What say you Alex, full disclosure and the truth… or will you be yet another Jeunesse backroom deal statistic?