Entries for April, 2011

Sponsor Hunter: Tossing due diligence out the window

Ever since the meteoric rise of Facebook, network marketers have sought to capitalise on the what is essentially the biggest online network on the planet. Whilst some try to integrate themselves with Facebook itself and us it as a tool to gain exposure and build their networks, others still seek to replicate the Facebook experience. [...]

TVI to establish office in South Africa despite ban?

With the South African Department of Trade and South Africa Reserve Bank both conducting continuing criminal investigations, TVI Express is South Africa is all but dead. With arrests already made over the promotion of TVI Express in South Africa, those participating in the scheme risk fines and arrest themselves. Despite the regulatory crackdown and arrests [...]

Freebie Force failed, is That Free Thing different?

Back in 2007, Seth Fraser (photo above) launched the company Freebie Force. The concept of Freebie Force was simple, pay a monthly fee, get access to free stuff and receive a commission for each new person you recruited to the business. Three years later there wasn’t anyone left to sign up to Freebie Force and [...]

WMI pushes back ‘PURE’ product line to September 2011

Late last year it was announced that Wealth Masters International were planning to branch out into nutrition, insurance and finance. WMI Health and Nutrition was supposed to provide WMI members with affiliate opportunities to market ‘the world’s most advanced anti-aging technologies’ and slated for a first quarter launch in 2011. Since last November however, nothing [...]

Per Gunnar Hoem promotes WMI in Norway despite ban

Back in December 2010, the Norwegian Gaming Board ruled that after a lengthy investigation into Wealth Masters International, that the WMI business opportunity was indeed a pyramid scheme. Effective back in December, the Gaming Board ordered Wealth Masters International to cease operations in Norway. The same applies WMIs members. It would be illegal to create, [...]

Where are the home grown success stories of WMI?

Six years ago Wealth Masters International was launched and over that period of time WMI has been putting ‘the keys to true personal and financial freedom in (their member’s) hands‘. Wealth Masters claims to have ‘the most innovative and lucrative compensation plan in the industry’, and that the Wealth Masters business opportunity empowers you to [...]

Fortuna: A 2×1 matrix based sustainability nightmare

Over the past few years the travel industry based MLM offering a matrix compensation plan has become somewhat of a cliche. Paired with a travel opportunity that is in no way tied to the compensation plan or commission structure, these companies usually require members to recruit a minimum amount of people before they can earn [...]

Unaico & SiteTalk Review: Social, MLM &… shares?

As we know it today, social media is huge. Facebook has over five hundred million users and Twitter isn’t too far behind with around two hundred million. With such potential reach and exposure, it isn’t surprising that many seek to duplicate the larger social network’s success. To differentiate themselves though they have to offer more. [...]

TVI Express South Africa “owners” arrested

Last week I wrote about TVI Express South Africa playing the race card as the South African regulators closed in on the business. This investigation, launched by the South African Reserve Bank, came on top of an already existing criminal investigation underway by the South African department of Trade. Whilst the South African Reserve Bank [...]

How to approach duplication and retention in MLM

One of the more persistant and common marketing techniques utilised by the MLM industry today is the idea of ‘duplication and retention’. ‘Hi, I’m so and so and today I’m going to share with you how I achieved MASSIVE success in my company. By putting together a team of four or five people and showing [...]